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News: Music Industry

How College Students Discover and Consume Music

How College Students Discover and Consume Music

College is where we form lifelong listening habits, so the battle for collegiate ears is an important one. Yesterday, Spotify announced a premium bundle with Hulu for students at just $4.99 to drive sign-ups. Allison Ullrich, Manager, College & Lifestyle Marketing at The Orchard shares key insights into the listening habits of this key demographic. By Allison ...

1

News: Music Industry

Streaming Shifting The Industry For Labels and Artists

Streaming Shifting The Industry For Labels and Artists

SongCast’s Mike Wright explores how the culture of music consumption has shifted from one of 'ownership' of content, to one of on-demand enjoyment, and how this change is impacting the entire industry, and how labels and artists choose to distribute their music. Guest post by Mike Wright of SongCast We’ve seen the trajectory from tapes, to CD’s, ...


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Publisher's Desk: A Word About Social Media and Other Platforms
Publisher's Desk
A Word About Social Media and Other Platforms
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