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News: Music Industry

Musical.ly Just Sold For $800M, But Its Already Peaked, says Mark Mulligan

November 11, 2017

Musical.ly may have just sold for an eye-popping $800 million to $1 billion, but the app is already beyond its peak writes MIDiA analyst Mark Mulligan. The reason for the slump, says Mulligan, is that Musical.ly concentrated on building features and not products. By analyst Mark Mulligan of MIDiA and the Music Industry Blog News has ...

News: Music Industry

Musical.ly and Live.ly Sold For $800M - $1B To China's Bytedance

November 11, 2017

Music video app Musical.ly and sister app Live.ly has been sold to Chinese media giant Bytedance. The deal is worth between $800 million and $1 billion, according to multiple sources. A division of Bytedance aquired Musical.ly rival Filpagram earlier this year. Hugely popular music video lip sync platform Musical.ly and its live streaming app Live.ly has ...

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