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A Look At Pandora's Artist Marketing Platform
A feature which allows artists to market directly to their listeners, Pandora's Artist Marketing Platform has seen great success of late. Here we examine four new and updated features to the tool, and the impact these updates will have. Guest post by Pandora's Glenn Peoples on Medium There’s no such thing as a free lunch, goes the saying, ...
How YouTube And Latin America Are Taking Over The Music World [Mark Mulligan]
Music industry analyst Mark Mulligan of MIDiA looks at how two trends- a growing Latin American music market and the explosive growth of streaming- are coming together to create a seismic shift in music. By Mark Mulligan of MIDiA Unless you have been on Mars for the last couple of days you will have seen the ...
Music Copyrights: When Forever Isn’t Actually Forever
Most songwriters and artists negotiated their original deals for songs before they truly knew what their work was worth – and many now have a chance to recapture the rights to their own music, but don't realize it. In this piece, Sound Royalties CEO and Founder Alex Heiche describes how songwriters and artists can finally reclaim ...
5 Musicians Who Managed Their Money Well and What You Can Learn From Them
Although they may not garner as much coverage and interest as those who ruined themselves financially, many artists were much more business savvy when it came to managing their money. Here we look at five such shining examples. Guest post from Royalty Exchange You’ve probably read plenty of articles about artists who famously mismanaged their money. So ...
Chet Baker: La Voce
My favorite tracks of Chet Baker singing aren't in English. They're in Italian, and they were recorded in Rome in 1962 with the Ennio Morricone Orchestra. Yes, that Ennio Morricone, the composer of music for The Good, the Bad and the Ugly, The Untouchables and more than 400 movies since 1959. But before Morricone expanded into ...
Pandora's VP of Product For Creators Shamal Ranasinghe on "Enabling The Artist Revolution"
"A key to enabling the artist revolution is to give all creators the means to introduce their new music most efficiently, almost perfectly, to new audiences... (this is) the Holy Grail," says Shamal Ranasinghe, Pandora's VP Product for Creators, Artists and Content Operations. The streamer's Artist Marketing Platform (AMP), which launched new features yesterday, comes as close as ...
The Only Music Promotion System You Need to Grow Your Audience & Sell More Music [DAVE KUSEK]
Music promotion is something a lot of people struggle with. It can be tough to find something that actually works. After all, your goal is to be able to sell music, merch, and tickets and ultimately make a living from your music, so just getting followers or being “internet famous” isn’t going to cut it. You can’t ...
Berklee Promotes Panos Panay to VP for Innovation and Strategy
Panos A. Panay has been named vice president for innovation and strategy at the Berklee College of Music. Longtime Hypebot readers will remember Panay as the pioneering music tech entrepreneur that founded Sonicbids. In his new role as vice president for innovation and strategy at the Berklee College of Music, Panos Panay will spearhead initiatives and ...
Pandora's Free AMP Marketing Platform Adds Features As Artist Audio Messages Pass 1 Billion Impressions
Pandora has added key new features to its free AMP (Artist Marketing Platform). Direct to fan audio messages from 11,000 artists using the platform have now generated more than a billion listener impressions. Pandora founder Tim Westergren has stepped down, but so far, his legacy of empowering artists remains, thanks in no small part to Shamal ...


