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How To Add Personality To Your Email Campaigns
When it comes to promoting a show or event, email is your best friend, as it still yields a higher return on investment than many forms of promotion. For emails to be effective, however, they need to grab readers attention. Here we look at how. Guest post by Tamisha McQuilkin from the Eventbrite blog Tamisha McQuilkin, the ...
Stem Offers Digital Music Distribution Alternative
Founded in 2015, Stem.is is a unique digital aggregator which submits your music to all major streaming services and, unlike most other digital aggregators, has a more streamlined payment process, meaning you and your collaborators can earn royalties with fewer accounting hassles. Guest post by Bobby Owsinski of Music 3.0 There are a number of digital ...
What Is Article 13? What Did Today's Vote Mean For Music?
The vote by the EU Parliament Thursday to open debate on Article 13, sweeping legislation that revamps copyright law, is seen as a setback for the music industry. But what is exactly is Article 13 and what does today's vote mean for musicians and the music industry? What Is Article 13? Article 13, also known as ...
Music Industry's Nonsense 'Myth Busting' About EU's Censorship Machines Essentially Just Saying 'Nuh-uh' Repeatedly
ALTERNATIVE VIEW: In this op-ed, Mike Masnick busts the myth busting of major EU publishers who were attempting to counteract criticism of the EU's Copyright Directive's Article 11 “link tax", and why he believes its effects would be so detrimental. Op-ed by Mike Masnick of Techdirt A few weeks back we busted the bogus myth busting ...
Getting The Most Out Of Criticism Of Your Music
Humans, for the most part, don't often take criticism particularly well, and having someone pass judgement on your music can seem especially personal. Here we look at how make the most out of criticism and turn it into a positive source for growth. Guest post by Patrick McGuire of Soundfly's Flypaper Unless you’re one of those ...
Average Musician Is Earning Less Than Ever [New Study]
In some unfortunate although perhaps not surprising recent news, a new study has revealed that, apart from those operating at the top rung of the business, the average musician is now pulling down less income from their work than ever before. Guest post by Bobby Owsinski of Music 3.0 I don’t think that anyone would deny ...
Bill Watrous Has Died
Trombonist Bill Watrous died yesterday in Los Angeles at the age of 79. Celebrated for his skill, range and speed, Watrous employed those attributes in a career that began with Billy Butterfield and included work with the big bands of Stan Kenton, Woody Herman, Maynard Ferguson and Johnny Richards. In the early 1970s he recorded with ...
Streaming Changes Everything For Music Catalogs
Most labels and many musicians thrive because of their hits, but survive over time because of their catalog. But as MIDiA analyst Mak Mulligan points out, streaming , which offers access to 35 million track library and a 'small royalty income forever' business model, changes the value of music catalogs in ways that we're just beginning ...
Bobby Valentin: Mind of a Master
The problem with the Spanish language isn't that Latin American immigrants who come to the U.S. don't learn English fast enough, as some in the government claim. It's that those of us who speak only English are missing out on a vast Latin cultural landscape and its rich history. Sadly, English-only jazz fans aren't considered a ...
Mike LeDonne: From the Heart
Mike LeDonne knocks me out. He's one of the only organists around today who fully grasps the 1970s soul-jazz idiom. Back then, there were seriously groovy Hammond players such as Leon Spencer Jr., Johnny “Hammond" Smith, Dr. Lonnie Smith, Jimmy McGriff, Sonny Phillips, Charles Kynard, Charles Earland and Don Patterson, among others. All you had to ...
