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Real and Sprint Partner on Mobile Music Storefront
RealNetworks has announced an agreement to streamline the music offerings (ringtones, ringbacks and full-track music) available on Sprint phones into a unified user-friendly digital music storefront. The mobile store will open later this year. Real will leverage its end-to-end Media Entertainment Platform to manage, administer, market and deliver Sprint's digital music content. ...
December Stats Show Why MySpace is in Trouble
A new analysis from Research-Write of December Comscore data illustrates why MySpace CEO Owen Van Natta was forced to step down yesterday after only 10 months. View the slide show below for more. 54% of US Internet users are on Facebook vs. 27% on MySpace Facebook users were more engaged than MySpace users, visiting ...
Fan Management Lessons from the Grateful Dead
On the eve of the band's archives going public at the University of California at Santa Cruz, The Atlantic looks at the business practices of the Grateful Dead and the lessons they can teach any artist or label struggling to connect with and monetize their relationship with an audience. In many ways The Dead were visionaries ...
Copyright Law vs. Art as a Shared Experience
Mike Masnick of Techdirt writes," ...While people sit back and claim that remixing is stealing" or lazy" or not art" at all, that's totally missing the point. Art is not about just the creator. Without the shared experience, it's a lot less valuable - and what we've done with copyright laws is make it that much ...
MySpace CEO Van Natta is out After Just 10 Months
(News & Analysis) - MySpace CEO Owen Van Natta is being forced to step down effectively immediately after just 10 months as the helm of the struggling social networker. Van Natta will be replaced by newly-elevated co-Presidents Mike Jones and Jason Hirschhorn, who will each report to Jon Miller, Chairman and CEO of Digital Media for ...
Myspace Adds More 30 Second Commercials
As part of an effort to boost revenue MySpace has been testing 30 second audio ads since December. Last week they began appearing as users listened to songs on artist profiles, album pages, playlists and pop-out players. Most of the audio ads are scheduled so that users can hear 100 songs on a playlist or a ...
Topspin Shares Impressive Music Marketing Study
Perhaps more than any existing modern music marketing and sales platform Topspin is based on data. They collected it from the beginning, have done enough diverse campaigns to see the trends and have a team to understand the patterns. At a recent MidemNat presentation Topspin co-founder Shamal Ranasinghe shared the most in depth overview of their ...
Music Gets More Social as It Moves to the Cloud
"Social tools and media are of course already inherently connected and inherently cloud based, whether it be Facebook, Twitter or MySpace. When woven into the fabric of a digital music offering they bring that experience to life. In a connected music experience that exists across multiple devices and multiple platforms, social connectivity is more important than ...
Some Thoughts from New Music Seminar LA
Some random thoughts and takeaways from this week's NMS LA: It was exciting to see both a sold out crowd and this great event coming into its own. It's a credit to the tenacity of Tom Silverman and Dave Lory and bodes well for the future of the new music business. It's also refreshing that ...


