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Signmeto Roadrunner Records is Fan-Sourced A&R
(UPDATED) Roadrunner Records has launched a new service called SignMeTo. The idea behind the site is to allow fans and unsigned bands to take part in the A&R process. Users operate as scouts and seek out unsigned band profiles, rating them according to their preference. As users interact with and rate more artists, the amount of ...
Study: Mobile Web Dominates College Life
Not sure if you're ready to spend the time and money it takes to develop a mobile music marketing strategy? This stat might help you decide: more undergrads have mobile web device than a desktop computer. While most teens still rely on feature phones, college students have graduated to mobile internet devices including smartphones, tablets and ...
Bands as a Business: Invest Money in Marketing
This is second part of my interview segment with Paige X. Cho, who is the Administration and Promotions Manager for digital distributor Valleyarm and author of the Melbourne music blog Paper-Deer. In this part, Cho talks about the importance of bands thinking of themselves as a business, how pop suffers the most from file sharing, and ...
Why Piracy is Good for Innovation
This guest essay is written by Robbert van Ooijen. He recently graduated on online music and music piracy at the master New Media & Digital Culture at the Dutch University of Utrecht. Van Ooijen also blogs at HaveYouHeard.It. Last Tuesday, ARS Technica reported about the US government's upcoming list of the world's “notorious markets" for copyright ...
Video: How Twitter and Ping Link for Music Discovery
Yesterday, Twitter announced that they had linked with iTunes Ping in ways that could enhance and encourage the viral spread of music. This official Twitter video is a bit more of a commercial than a product demo, but it shows the potential of the partnership which includes track samples. Watch the video:
Will Streaming Overtake File-Sharing and Downloads?
Elliot Van Buskirk at Evolver.fm points to the latest numbers released by the NPD Group, which suggest that streaming music is growing faster than music downloading in the United States. The interesting part of their findings is that they back up the contention that the streaming is a double-edged sword. On one hand, it pushes fans ...
Michael Laskow of Taxi: Marketing + Entrepreneurial Skills = Music Business Success
On Music Think Tank, Ariel Hyatt expresses her passion about helping the next generation who want to make it in the music business understand what it takes to achieve that dream. She talks about the Taxi Road Rally and how artists work together to help each other get ahead. Earlier, she conducted an in-depth interview with ...
Plan It or Damn It: Why Album Releases Matter
Album releases can either be a burden or blessing. For major label artists, it is normally an effort coordinated in a matter of months or years. For independent artists not signed to a major label, the biggest decision they face is distribution: physical, digital or both. No matter where an artist fits on the spectrum, an ...
Rockmelt Brings Social to Your Web Browser
RockMelt is like Google Chrome with Facebook and other social features bundled in. Reviews have called it everything from completely necessary to Chrome with extensions. Though at times, a platform like this would be great to have, it feels like nothing would get done. It's more for power social users than for those that simply want ...
NMS Extends to Multi-Day Event in LA in February
New Music Seminar comes to LA one day after the Grammys. They've extended the conference to a multi-day event, running from Febuary 14th through 16th, 2011, at NMS Revolution Hall at the Sheraton Universal Hotel. This year's kickoff event, The After Grammy Jammy, will be held at The Music Box in Hollywood on February 14th with ...
