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Building Your Dream Team: The Music Producer
In this edition of Building Your Dream Team, AWAL breaks down the who, what, when, where, and why of the music industry's sonic explorer, the producer, looking at what role they perform, why it is that you need one on your team, and how you can go about finding one. Guest post from AWAL Building Your ...
How To Build Your Crowdfunding Team - A Musician's Guide
Ariel Hyatt's best selling book CROWDSTART is now a 3-part masterclass – Cyber PR LAB 9. With leading crowdfunding service PledgeMusic at least temporarily offline, this must-read book excerpt and the course are more important than ever. By Ariel Hyatt of Cyber PR and the CROWSTART book and masterclass. While researching for this book, I came ...
Learning To Fail Is Essential To Music Business Success
While you may be blessed with copious amounts of creative talent, no journey through the music industry will be smooth sailing the entire way. Failure is an inevitable byproduct of creativity, but luckily such stumbles can be a learning opportunity, and are ultimately beneficial to your career. Guest post by James Shotwell for TuneCore [This originally ...
Record Store Day Drove 827,000 In Vinyl Albums Sales, 72% Came From Indie Stores
Record Store Day 2019 drove another record year of vinyl sales. 827,000 vinyl albums sold in the U.S. during the week ending April 18, according to Nielsen Music. That's a Record Store Day week record and the third-largest sales week for vinyl albums since Nielsen began tracking sales in 1991. 72% or 673,000 of those vinyl ...
Pandora Set To Launch Interactive Voice Ads
A fundamental part of the music business, advertising's latest evolution is arriving at Pandora in the form of interactive voice ads, built in partnership with Instreamatic around AI tech and with an alleged ability to understand listeners' speech beyond simple “yes" and “no" commands. Guest post by Bobby Owsinski of Music 3.0 Advertising is a necessary ...
World's Most Popular Websites [Infographic]
While we think of quite a few websites as 'popular,' an actual look at the internet's favorite sites reveals just how few really come close to making the cut, and by just how wide of a margin the web's top dogs really rule the roost. Guest post by Bobby Owsinski of Music 3.0 It’s easy to ...
Utilizing Video To Promote Your Music
With so many options available for promoting your music, it can be overwhelming to try and figure out which one is best for you, but video often emerges at the head of the pack. Here we take a deep dive into what it takes to effectively utilize video as a promotional tool. Guest post by Chelsea ...
Springtime Means New Snapchat Features
Buckle up Snapchatters! Everyone's favorite now-you-see-it, now-you-don't platform is rolling out a host of new features this spring, including a variety of new filters, and the integration of Shazam, as well as some additional new tools which could help band/artists be more creative and make a bit more of a splash with some of their posts. ...
Universal Music Group Partners With Podcaster Wondery
Universal Music Group announced it is expanding its presence in the world of podcasting via a new partnership with indie podcast publisher Wondery. Under the terms of the deal, podcasts produced by Wondery will have access to UMG’s catalogue and its roster of artists. The podcasts will be available globally on any platform Wondery makes its content ...
17 Accessible and Affordable Music Marketing Tips
Music marketing changed almost entirely in the last decade, and while variety of new tools and techniques are now available to artists, many of them require a significant investment. Here we look at seventeen different marketing tips that, while still effective, remain affordable to the average musician. Guest post by Eugene Eaton Music marketing has changed ...
