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New Twitter Offers More Opportunities for Music
Twitter has been expanding its on the web offering far beyond the boundaries of 144 characters. But enhancements rolling out to users starting yesterday offer an even richer online experience and include a number of opportunities for artists to share a deeper connection with their followers. A List Of App Partners & A Video Demo On ...
Serve the Fan: Topspin Adds VIP Access
A cornerstone of modern music marketing is the understanding that artists have different levels of fans. Some just want a free single; while others will pay well for access to much more. To help maintain and monetize the relationship with an artist's most ardent fans, music marketing platform Topspin has just added Topspin VIP Access. Rather ...
Mashable's Top 10 Twitter Tips for Musicians
Twitter is the most useful tool ever created to grow the artist/fan connection. A few, like Amanda Palmer, have even figured out how to make some money using 140 charracters. Tweeting seems incredible easy. Just type in what you're doing and share it with hordes of adoring fans. But in truth there's a lot more to ...
Jazz Drummer Charlie Harrington now with 500 Registered Followers
Jazz Drummer Charlie Harrington has achieved the distinction of having 500 registered followers at the leading jazz music website, All About Jazz. This makes him the most followed jazz drummer on the premier site and the second most followed musician on the site behind jazz legend Miles Davis. Charlie's dynamic style and approach continues attract attention ...
Study Says Twitter Followers Are Better Than Facebook Fans
A new report says Twitter users who followed a brand were 2X more likely than Facebookers who “liked" them to say they might make purchase. Marketers may argue that the artist to fan relationship is deeper than with a deodorant and better served by Facebook than 144 characters. Then again, there are levels of fandom. In ...
Facebook fans say Tina Turner For Grammy Lifetime Achievement Award
Facebook is at it again! This time in support of rock n' rolls most glamorous rocker, Tina Turner. Three fans in New York, Germany and the United Kingdom joined forces to start a campaign on the social networking site facebook to get the iconic rocker the prestigious Grammy Lifetime Achievement Award. Since Shaun Rasmussen, Anja Offerman ...
Spotify is Now Hitting 10 Million Users. of Which, 500,000 Are Paying...
Is this the kind of ratio that makes sense? Spotify is now approaching 10 million users, of which 500,000 are paying premium amounts. Spotify is planning a shindig in London later this month to toast its milestone. Here's the latest tee-total: 10 million users. 500,000 paying subscribers. 7 European countries. $300 million company valuation. 10 million-plus ...
"Artists Are Still Afraid of New Technology," Says Kevin Breuner of CD Baby. Interview Part One.
Recently, I spoke with Kevin Breuner, who is the Marketing Project Manager at CD Baby and host of the DIY Musician Podcast. In the first part of this interview, Breuner talks about the two main shifts that make online possible for artists, why it's often erroneously stated how technology savvy most artists are, and gives his ...
Slicethepie Retools Fan Funding, Partners with UMG
(UPDATED) Slicethepie has made significant changes to its fan financing platform. All financed artists now keep 100% of proceeds from their project. The site also finished conversion to US currency and added more flexibility in what artists can offer supporters. Recently, Slicethepie has faced increased competition from Kickstarter and other funding platforms. More artists are also ...
What Press Releases Do That Twitter Can't
As the music business continues to groan and writhe and metamorphose into its newest form, a lot of its former features have begun to fall off like sheaths of dead skin. Artist development budgets? Gone. Albums as the primary unit of sale? So 2002. But press releases? AdAge's Simon Dumenco posted an article today which supposes ...
