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SXSW Accelerator to Showcase Music Startups
(Updated) SXSW Accelerator's new music technology showcase is in search of select music and music tech startups. I serve on the advisory board of this new event and can think of a better opportunity for new companies to present their new music-related technologies and services before a panel of industry experts, early adapters, and representatives from ...
Offline, Anonymous File-Sharing Network Launches
Another p2p file-sharing network is starting in a public space near you. An artist based out of NYC has been embedding USB sticks into walls and curbs across the city. Aram Bartholl's project is called Dead Drops. This offline and anonymous network allows anyone to plug into the network and upload or download anything they like. ...
New Facebook Friendship Pages Offer Opportunity for Social Savvy Musicians
Facebook launched Frendship Pages to allow users to follow interactions between two other Facebok friends. Friendship pages include public Wall posts and comments between the two, photos in which both are tagged, events they RSVP'd for together and more. Users can see a friendship page if they are friends with one of the people and have ...
iPhone Sales Flat as Android Surges, Blackberry Falls
Think you can cover the marketplace with just an iPhone app? Think again. A new NPD Group survey, which probably isn't making Steve Jobs the most fun guy to hang out with right now, shows Android's OS was installed in 44% of all smartphones purchased in Q3, an increase of 11% over Q2. Apple's iOS rose ...
BearShare Sees 780% Increase in US Downloads
LimeWire falls and BearShare booms. Their daily US downloads went up from 8,000 to 62,400. This is an increase of 780%. Sadly, either there is reason to praise this statistic, since BearShare is now a legitimate service, or discount it, because file-sharers didn't know that. They thought it was the old-version. Thus, once they find out ...
AT&T Hopes You'll Pay for Music on Your Phone Bill
AT&T has partnered with BOKU to offer consumers a direct carrier billing solution for online goods including music using their existing wireless service account. From their wireless handset, customers can make online purchases by entering their mobile number and charging directly to their existing AT&T wireless account. This kind of direct mobile music connection was part ...
5 Ways Artists Disappear Almost Completely Online (and Purposely Hide Themselves from Google...)
This guest post is by Deb Chachra; she writes the blog zed equals zee. For new artists, any discussion of a band name is likely coupled with a domain name search to make sure the URL is available, since they are constantly being told how to have an effective online presence. But there is an interesting ...
Paypal Lowers Micropayment Fees for Digital Content, Facebook Signs Up
PayPal is making direct artist to fan sales easier and more profitable with a new micropayment system that lets consumers pay for low cost digital goods in as few as two clicks without leaving the seller's site. Facebook was one of the first company's to sign on to the new service which, when available later this ...
Can Internet Marketing Techniques Sell Music?
This is a guest post by Seamus Anthony, a Melbourne-based musician. While music is my first love, I actually currently make more money as a website geek and, to a lesser extent, a writer. So I know how Internet marketing “squeeze pages“ work, and how to write and build them. Meanwhile, I have been going on ...
The Effectiveness of Email Marketing Campaigns
Email marketing plays a key role in direct-to-fan campaigns. Below is a demonstration of why it's an important aspect of any marketing initiative and how other businesses are using email to reach their customers. The methods of determining success vary, but so do the reasons why people will open your email in the first place. Take ...
