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Sirius XM Invests $480 Million In Pandora
The rumors were right about talks between Sirius XM and Pandora, but only late yesterday did the chatter shift from acquisition to investment. This morning Pandora [P] confirmed that U.S. satellite radio company Sirius XM [SIRI.O] would invest $480 million in the music streaming company. Under the terms of a deal announced Friday morning, Sirius XM will buy $480 ...
A Guide To Promoting Your Music On Pandora
This year Pandora released several useful new marketing tools for use by artists, allowing them to create personalized audio messages, and make discovery by consumers easier, but the information on how to use these tools can be overwhelming to some users, with the result that we've put together this helpful guide. Guest post by Astra Dunbar ...
Pandora May Sell Ticketfly To Refocus On Streaming
Pandora is exploring the sale of ticket seller Ticketfly. Purchased for $335 million in 2015, Ticketfly combined with Pandora was touted as a game changer. But given Ticketmaster's dominant position, the pairing has proven to be more good PR than great business. During a self-imposed 30 day period when everything is on the table, Pandora is ...
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