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Other Places: A Jazzfest Post-Mortem
In January, after looking over the lineup for this year's New Orleans Jazz and Heritage Festival, which was laden with rock and pop, I wrote: More than five years after Katrina, with the city recovering but much of it still resembling a post-war nightmare, a party called a jazz festival symbolizes New Orleans' determination to recover. ...
How Google and Amazon Hurt Recorded Music by Launching Cloud Lockers
The launch of Google Music and Amazon's Cloud Music Locker without licenses (and in Google's case without a download store) represents a real setback for the recorded music industry. I'm not one who believes that Google and Amazon should need licenses to create the kind of online hard drives that they did. But the result are ...
Music's Secret to Competing with Free: Raise the Price
Tweet Pundits are declaring that, due to so much free music on the web, Amazon's 69-cent- a-tune program is the ultimate sign of retail music's demise. But some basic laws of marketing are being ignored within these conclusions. The solution to competing with free might be counter-intuitive: raise its wholesale price. Insanity? Let’s see. Sometimes it ...
Recorded Music as a Commodity and the Power of Artistic Vision
Let's just admit it: recorded music is a commodity product. The abundance of recorded music now more than satiates the (plentiful) demand, and the market of recorded music is losing differentiation. Sure, different recordings will suit different needs and wants to some extent, but that's no different from other commodities like coffee or petroleum or pharmaceuticals. So what ...
NARM's Bill Wilson: Music, Investment, Innovation and the New Music Business
This guest post comes from NARM's VP of Digital Strategy and Business Development, Bill Wilson on the first day of NARM's Annual Convention in LA. The sound of schadenfreude is deafening. "The music business is dead." “The companies aren't changing." “The licensing and acquisition of music products is a third rail to investors." I understand, I used ...
The New Music Industry is Not Coming
According to Taurean Casey on MusicThink Tank, the new music industry is already here. Different business models are reshaping how we market and distribute music. Change is inevitable and the three companies that are battling for the chance to shape the music industry aren't even record labels. (Read On) “The only thing that will change is ...
Singles vs. Albums: Which Does the Public Really Prefer?
Big Data wants the world to believe that the album format is dead and CDs are dying a rapid death. But they have a strong vested interest in this point of view; creating services that sell or find and allow the “sharing” of singles has been the tent-pole that supports much of the internet. Could their ...
Michelle Shaprow Asks: How Can I Maintain My Personal Touch as I Build My Career?
Michelle Shaprow is an emerging jazz pop singer whose debut album, Purple Skies, is currently available on iTunes with her first video for the single, Back Down To Earth, available via YouTube. I'm writing about her today to ask Hypebot readers for feedback on particular challenges she faces at this point in her career based on ...
Why Sponsorship Proposals End up in the Trash...
If your recording, publishing, and touring receipts are through the roof, you can probably skip this article. Otherwise, you've gotten the memo to chase corporate America and diversify your streams. Except, most bands and managers get it wrong, and end up wasting time, losing bids, or missing serious revenue opportunities. And their pitches quickly land in ...
Do Dropping Record Sales Signal the Death of the Modern Music Producer?
TweetRecord producer's income has always been based on upfront advances and percentages of sales, which, on a successful record would generate income for many years. With the new model for music revenue, based on licensing and advertising revenue (i.e. money a producer rarely sees) how can a producer still make a living? The following is an ...
