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How To Get The Most From Your Music Email Marketing
While social media is certainly accessible and easy to use as a marketing platform, the barriers to entry are so few that the marketplace has become a bit clogged. For this reason email, while old school, has seen something of a renaissance owing to its ability to actually break through and reach potential consumers. Guest post ...
DistroKid Adds Distribution To TikTok
DistroKid has become the first DIY music distributor top add TikTok to its offering. The short video app has more than 500 million active worldwide and served as the launchpad for the longest-running #1 in chart history, “Old Town Road” by Lil Nas X. Artists have been asking us to add TikTok on a daily basis," ...
5 Reasons Why Artists Should Embrace Competition And Saturated Markets
Trying to make it as an artist in 2019 is, undeniably, and uphill battle. With saturated markets and pitiful streaming revenues, attempting to cultivate a successful career as musician can seem impossibly difficult. But what if viewing competition as a negative is the wrong approach? Here we look at what those working in the industry have ...
Everything You Need To Know About Using Google Analytics
One of the greatest advantages offered by social media marketing is the ability to measure and quantify your online impact. Unfortunately, as an artist or musician, it can sometimes be difficult to determine which aspects of this feedback are actually of value. Here we look at how to utilize Google Analytics in a way which allows ...
Ready For A Manager? 5 Questions To Ask Yourself
Have a reliable problem solver/organizer you can turn to can be a huge asset when you're trying to make your way as an artist in the music biz, but just because you'd like to have a helping hand, doesn't mean you're necessarily ready to make the leap of hiring a full-time manager. Guest post by Angela ...
John Klopotowski: Live in S.F.
Between the fall of 1980 and late 1987, guitarist John Klopotowski studied and performed with tenor saxophonist Warne Marsh. A cool-jazz founder in 1949 with pianist Lennie Tristano, alto saxophonist Lee Konitz, guitarist Billy Bauer, bassist Arnold Fishkin and drummer Harold Granowsky, Marsh played high on the instrument's register and had a dry, vibrato-less tone. Like ...
What Every Music Business Employer Is Looking For
Cultivating a successful career in the music business is more difficult than many other industries, and while experience and talent are certainly helpful assets when it comes to getting an employers attention, there's one quality they're looking for in potential hires that trumps all others. Guest post by James Shotwell of Haulix All jobs have unique ...
How Much Does Streaming Actually Pay Musicians?
Musicians regularly and understandably complain about 0the payments they receive from streaming music services and release stats to prove they've been wronged. Too often, however, the numbers are incomplete or fail to include the publishers, labels, etc.- that can reduce what the artist finally receives. Here Tony van Veen offers facts without the emotion based on ...
5 Things I Wish I'd Known Before Getting Signed
Changed though the industry might be, signing to a respected label can open the door to opportunities that would otherwise be much further out of reach. That said, rushing into a deal without reading the fine print or negotiating can cause problems down the road. Here, one artists shares five things they which they'd known before ...
Carmen McRae: At Ratso's
Ratso's was one of Chicago's leading jazz restaurant-clubs in the 1970s. It stood on Lincoln Avenue, between West Altgeld and West Montana streets. Bob Briggs owned the club from 1969 to 1977 and named the place after Ratso Rizzo, the Dustin Hoffman character in Midnight Cowboy. By 1975, several major Chicago jazz clubs had folded, including ...


