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Why Digital Consumer Companies Are a Poor Indicator of the Future of Music Tech Investment
Last week Mark Mulligan shared his take on why Twitter was a stock worth watching to suggest the fate of public music offerings and to affect the perspectives of potential music tech startup investors. His argument is tempting but I honestly don't see non-music consumer stocks as good indicators and even if Twitter does well, I ...
SF Music Tech Announces Next Summit May 20th
EXCLUSIVE: SF Music Tech, the must-attend gathering of the music and tech tribes, has just announced it's next edition - May 20th in San Francisco. In addition to being among the first to be able to register, Hypebot readers can save with an exclusive registration code. Register here and use the discount code 'hypebot" to save ...
The Music Alliance Gives Monmouth University Students Professional Industry Experience
Monmouth University in West Long Branch, NJ has a music industry BA but the career-related offerings are fairly limited. One way students, faculty and recent alumni are improving the situation is by creating student groups that focus on real world music projects. I spoke yesterday with the co-founders of MU group The Music Alliance. They've joined ...
Are Press Releases Still Relevant for Music Marketing?
The press release has lost value in recent years as the web has opened up a wide range of communication channels that bypass traditional gatekeepers. Yet, despite the reduced role of press releases, they remain in use on a daily basis and are the source for music industry coverage from small blogs to high budget news ...
Musicians and Health Insurance: Getting Help
After writing an introduction to Obamacare for musicians, I was contacted by Kristin Thomson about resources related to health insurance for artists developed by the Future of Music Coalition (FMC). They've actually been helping musicians with insurance advice for a number of years. They also recently partnered in a poll of artists across disciplines about health ...
10 Things Musicians Need to Do Now to Prepare for the Holiday Season
By Chris Mooney, Senior Director of Artist Promotions and Strategic Relationships at TuneCore. The holidays represent a lot of things: time with family, a break from work or school, food, gifts, and some more food. But something that may not be so obvious is that the holidays present great opportunities for musicians. As the holiday buzz ...
SEO for Musicians: "Don't Chase the Algorithm"
There are a number of technical things one can still do to have a higher presence in Google and other search engines. But, unless you're really into playing search engine games, most of the time it's better to set up your site correctly and then focus on creating and sharing content, such as pics and blog ...
5 Tips for Improving Your First Live Shows
Live shows are important at every stage of most musician's careers whether or not they are touring artists. Live shows are where musicians and hardcore fans fall in love, break up, reunite and grow old together. For some folks live shows are the only place music truly exists. So whether you intend to be a touring ...
Cult Classics: Going Beyond Hit Status
From the Nielsen Newswire. All music lovers have at least one album in their collection that they know all the words to (including all the backup vocals), just like movie buffs have that one DVD that seems to spend more time in the player than it does in its case. It's these titles that initiate fans ...
5 Ways to Throw an Epic Album Release Party [Kosha Dillz]
By indie rapper Kosha Dillz (@koshadillz) whose album release party for Awkward In A Good Way takes place tonight in New York at Webster Hall. It's release party time and it has to be special. You have been posting about your album release on your Facebook for months and things have happened and unfortunate events followed. ...
