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SXSW Reports $315.3 Million Impact on Austin, Excludes "Significant" Unofficial Activities
SXSW's annual report on the economic impact of the festival on Austin estimated that over $315 million was generated by the festival and festival attendees. That's way up from 2013's estimated $218.2 million. Unfortunately neither the report nor industry analysts have come up with a full explanation of how they're increasing impact even as official participation ...
Promised Land: Youth Culture, Disruptive Startups, and the Social Music Revolution
If you read Hypebot, you know music technology writer and user experience researcher Kyle Bylin. Whether in his writings or on the Upward Spiral podcast, Kyle has always sought to understand not just how music consumption and the music industry are changing, but why. Now he's published a much anticipated collection of his best essays. I've ...
The Problems Musicians Face and How to Solve Them, PT. 7
Written by Tommy Darker, originally published in The Musicpreneur. Travelling the world and chatting with fellow aspiring artists reveals astounding insights about the future of music. Here’s the deal: we think we all face different problems, but the reality reveals the opposite. I will share one of these insights, explaining what it means for the way ...
The Problems Musicians Face and How to Solve Them, PT. 6A
Written by Tommy Darker, originally published in The Musicpreneur. Travelling the world and chatting with fellow aspiring artists reveals astounding insights about the future of music. Here’s the deal: we think we all face different problems, but the reality reveals the opposite. I will share one of these insights, explaining what it means for the way ...
The Problems Musicians Face and How to Solve Them, PT. 6b
Written by Tommy Darker, originally published in The Musicpreneur. Travelling the world and chatting with fellow aspiring artists reveals astounding insights about the future of music. Here’s the deal: we think we all face different problems, but the reality reveals the opposite. I will share one of these insights, explaining what it means for the way ...
Why You Should Stop Sending so Many Press Releases to the Music Press
By Lueda Alia from Alueda. Last night, I came across an article titled “I Read and Replied to Every Single PR Email I Received for a Week” by Zach Schonfeld, which describes my daily, exhausting experience with my inbox(es) all too well. Many years ago, reading press releases was the best way to keep updated with ...
10 Mostly No-Cost Music Marketing Tactics
By Sari Delmar from the SonicBids Blog. So, you’re looking for more exposure for your band, but you’d rather spend your money on a new reverb pedal than on an extensive marketing plan. Thankfully, there are lots of ways for you to market your band without having to spend a dime (or maybe just shelling out ...
Pandora Cuts Direct Deal with BMG for All ASCAP and BMI Artists
Pandora has cut a direct multi-year agreement with BMG to its complete BMI and ASCAP catalog of music in the US. The direct publishing deal creates marketing and business benefits for Pandora, BMG and the songwriters it represents," according to the announcement. It also represents a seismic shift away from the major influence previously enjoyed by America's two dominate performing rights organizations. Laurent ...
Seeking Support for Your Local Music Scene? Consider Urban Redevelopment
In Omaha, Nebraska, support for the local music scene has blossomed into a redevelopment project led by Slowdown, the name of a venue as well as a larger mixed-use facility that also houses a variety of music-related businesses. According to researcher Michael Seman, Slowdown was supported by the city as part of their redevelopment plans for ...
The Problems Musicians Face and How to Solve Them, PT. 5
Written by Tommy Darker, originally published in The Musicpreneur. Travelling the world and chatting with fellow aspiring artists reveals astounding insights about the future of music. Here’s the deal: we think we all face different problems, but the reality reveals the opposite. I will share one of these insights, explaining what it means for the way ...


