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News: Career

3 Simple Social Media Tweaks That Impact Fan Engagement

3 Simple Social Media Tweaks That Impact Fan Engagement

Little tweaks in your social media strategy and simple messages, tweets, or emails can make a surprisingly large impact on your music career. And those little changes can add up to something game-changing. Guest Post by Dave Kusek on Sonicbids Blog The New Year always brings thoughts of big changes and complete revamps when it comes to your music career, ...

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News: Career

Using Spotify Playlists To Boost Your Fan Base

Using Spotify Playlists To Boost Your Fan Base

One thing that artists can do to increase fan engagement and even their fan base is to create and share Spotify playlists.This has been shown to gain a lot of attention with both fans and non-fans alike. It's also something that big brands do all the time.  Guest Post by Bobby Owsinski on Music 3.0 One example is Red ...

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News: Music Industry

Why YouTube's 1 Billion Viewers Still Aren't Enough To Turn Profit

Why YouTube's 1 Billion Viewers Still Aren't Enough To Turn Profit

YouTube has succeeded in establishing itself as the premier destination for online video consumption, so how is it possible for a platform with an audience exceeding 1 billion viewers to remain an unprofitable business? It's really quite simple.  YouTube is stuck.  The company is treading water - while top competitors are gaining ground. According to the ...

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News: Career

How To Create 5-Year Business Plan For Your Band

How To Create 5-Year Business Plan For Your Band

In any endeavor, it is a good idea to plan, plan, plan. While the music business can often be seen as only a creative endeavor, having a good business plan for your music career is just as important. Every successful business does a lot of planning BEFORE they even begin to do the work they set ...

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News: Music Industry

Naxos Introduces Lossless Classical Music Streaming With ClassicsOnline HD•LL

Naxos Introduces Lossless Classical Music Streaming With ClassicsOnline HD•LL

To the average music consumer, the loss in sound quality created by buffering is virtually undetectable - but to the classically trained ear, the difference detectable when streaming music can be shocking. Naxos has countered the problem by introducing ClassicsOnline HD•LL, a lossless streaming service for classical music worldwide. The streaming service on ClassicsOnline HD•LL employs the ...

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News: Music Industry

Equal And Transparent Streaming For All - A Proposal For Our Industry [Emily White]

Equal And Transparent Streaming For All - A Proposal For Our Industry [Emily White]

Legal streaming is something I had been awaiting for years as a music fan. It took our industry over a decade to finally release platforms that are seamless for consumer use as opposed to suing fans in the Napster era." writes Emily White. “As I’m all about things that make sense, as a fan, I couldn’t wait; ...

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News: Music Industry

In 6 Months SoundCloud Has Approved Just 100 Premier Partners, Payments Total $1 Million

In 6 Months SoundCloud Has Approved Just 100 Premier Partners, Payments Total $1 Million

2015 is the year that SoundCloud needs to implement a monetization strategy - both for itself and for the creators that have made the platform so popular. Today the company released the first stats from its Partner platform which  launched last August to address the problem. This morning SoundCloud announced that they've signed up 100 Premier Partners ...

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News: Music Industry

5 Reasons Music Streaming Services Can Benefit Artists

5 Reasons Music Streaming Services Can Benefit Artists

One of the biggest controversies surrounding the music industry is whether music streaming services are good or bad for artists. Here are 5 reasons why music streaming services are good for artists. Guest Post by Daniel Sander on Feature.fm Blog 1. It's where people listen This one is simple. Whether you believe streaming services are good or not, ...

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News: Career

How Much Should You Budget For A Music PR Campaign?

How Much Should You Budget For A Music PR Campaign?

Good PR isn't cheap. Nor is it free. If you can't afford a legit PR campaign, then chances are you might not be ready for it... but at the same time, it's also extremely difficult to elevate yourself or your band without some good PR behind you. Guest Post by Amy Sciarretto on Sonicbids Blog It's a classic “chicken or the ...

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News: Advocacy

FCC Votes 3-2 To Approve New Net Neutrality Rules, Music Industry Applauds

FCC Votes 3-2 To Approve New Net Neutrality Rules, Music Industry Applauds

In a contentious meeting yesterday morning, the Federal Communications Commission voted 3-2 to adopt new Net Neutrality rules, preserving a fair and open internet.  If you're still wondering what net neutrality means and how this effects you, you're not alone. NPR's Elise Hu provided a bit of clarity in layman's terms: "Net Neutrality is the concept that your Internet ...


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