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Reaching Music Industry Influencers The Right Way
In today’s ultra-crowded and competitive marketplace, artists should use every tool they have to reach out to the influencers who can help their careers. Unfortunately, many go about it in the wrong way, coming across as naive and tone-deaf. Are you one of them? Guest Post by Cortney Harding, Director of Media Relations for Muzooka.com This article ...
An MIT Media Lab For Music Business Students
Imagine a lab where college students would be challenged to envision and create the future of music. At any given time, there would be dozens of music-focused research studies, startup ventures, emerging technologies, and innovative projects that students could assist for a single semester or an entire year. Picture a classroom where students would be taught ...
How Much Do Musicians Make From Spotify, YouTube? - A Must See Digital Earnings Infographic
Data scientist David McCandless has just updated his infographic Selling Out: How Much Do Music Artists Earn Online. When he published version 1 in 2010, it sparked a conversation the we're all still still having today. How much do artists earn when they put their music online? A new infographic from David McCandless of Information Is ...
5 Types of Artists Good Managers Will Never Work With
As a music business consultant, one of the most frequently asked questions I get from up-and-coming artists is, "Where do I find a manager?" And every single time, I tell them, “You don’t find a manager, a manager finds you." Guest Post by Christine Occhino on Sonicbids Blog People tend to not like this answer, but it's the truth. Managers ...
Willie Nelson Gets Into The Cannabis Business
Music and marijuana are proving to be a powerful combination in more ways than one First the estate of Bob Marley, then Snoop and now Willie Nelson are using their well known affinity for the herb to get into the legal cannabis trade. After years of pro-pot advocacy, Willie Nelson is reportedly preparing to launch his ...
Concord and Bicycle Music Merge, Raise $100 Million and Acquires Vanguard, Sugar Hill Records
Don't blink or you'll miss something important: Concord Music Group has merged with The Bicycle Music Company, raised $100 million, and acquired indie labels Vanguard and Sugar Hill. Concord Music Group has acquired independent record labels Vanguard and Sugar Hill from the Welk Music Group. The acquisition follows the recent merger of Concord Music Group and The ...
The Music Industry’s 6:1 Ratio
One of the many things that the digital revolution has done to the music industry is to create and accentuate a number of imbalances. Imbalances that will either change, become the foundations of the next era of the music business, or both. Guest Post by Mark Mulligan on Music Industry Blog In fact there are three key areas ...
5 Things Decision Makers Expect From Your Band's Online Presence
The music industry is a very symbiotic one. Artists, journalists, publicists, and labels all depend on one another to stay afloat. Is your band's online presence catching the attention of industry decision makers? Guest Post by Tyler Allen on Sonicbids Blog Artists depend on entities for coverage, distribution, and support, and entities depend on artists for quality content for ...
5 Ways Musicians Should Be Using Periscope
Have you heard about the latest social media trend? It’s called ‘live broadcasting,’ and while there are two companies dominating the marketplace, Periscope is emerging as the leader. Guest Post by James Shotwell on Haulix Blog One of the competing companies is called Meerkat, and until a few weeks ago many believed it would be the industry leader. Now that ...
Copyright Essentials: 5 Things Every Musician Should Know
Music copyright law can be an intimidating world, even for the well versed, but with a general overview and a handful of pointers, you can be well on your way to a better understanding. Guest Post by Beau Stapleton on Bandzoogle Blog 1) So where should we start? There are two distinct copyrightable elements to every recorded ...
