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How College Students Discover and Consume Music

How College Students Discover and Consume Music

College is where we form lifelong listening habits, so the battle for collegiate ears is an important one. Yesterday, Spotify announced a premium bundle with Hulu for students at just $4.99 to drive sign-ups. Allison Ullrich, Manager, College & Lifestyle Marketing at The Orchard shares key insights into the listening habits of this key demographic. By Allison ...


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Publisher's Desk: AAJ @ 30, Continued
Publisher's Desk
AAJ @ 30, Continued
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