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Three Ways Musicians Can Stand Out On Social Media
Social media has become one of the most powerful self-promotional tools for all artists. But while many acts use social media like Facebook and Twitter to advertise new releases and upcoming shows, a few go the extra mile, upping their statuses as fan-friendly by interacting with others or posting clever content. Original Post By Bobby Moore ...
Not Getting The Media Coverage You Want? Go Get It!
Getting press coverage should be easy in the digital age, right? WRONG! Check out today's article to see how not much has changed in the world of Public Relations when it comes to your music career. Today we live in a world where we can do everything ourselves, especially when it comes to the music industry. ...
Getting People To Come To Your Show On A Weeknight
Any band that's toured at least once knows that attendance at shows varies not only city by city, but also day by day. Scheduling events is tough enough, and sometimes getting a slot at 9:30 p.m. on a Tuesday night simply cannot be avoided, and yet you're expected to bring in the crowds. So, what's a ...
3 Signs That You're In Good Hands With Your Music Publicist (Or Not)
Have you ever worked with a publicist you weren’t sure was telling you the truth? Did you spend a lot of money with very little evidence of what was being done? Did you feel excuses were being made for why things weren't moving? Guest Post by Janelle Rogers on Sonicbids Blog The truth is that publicity coverage is ...
7 Surprisingly Smart Yet Uncommon Music Career Investments
Most indie artists don't have a lot of money in the bank, so if you're going to spend your valuable savings or that money you raised crowdfunding, you're obviously going to want to make sure it's a wise investment. Outside of the typical things musicians have to shell out cash for, though (quality gear, recording, merch, ...
Entertainment Lawyers: Who? What? When? Where? How Much?
As an artist or creator in the entertainment industry you do not need to know everything about the business in order to succeed, but you should hire people who do. When I was a teenage recording artist back in the late 70's, I can remember being intimidated by the “suits". Now that I am on the ...
3 Old-Fashioned Ways That Work To Get People to Your Shows
In these times of rampant social media messaging, basic on-the-ground community building tactics are more valuable than ever to cut through the maze of the digital world and reach fans where they study, work,and hang out. In business, they say that only “family, friends, and fools" will invest in your startup company, and the same might ...
4 Pillars Of A Successful Indie Musician Career
There’s no magic bullet when it comes to building a successful music career these days. It’s incredible just how many different strategies and approaches artists are taking. Some bands are finding success on YouTube, others are gigging almost every single day, and some are developing completely new models like house concerts. Guest Post by Dave Kusek, Founder & ...
CASE STUDY: Indie Rockers Torche Find Success With Interactive Marketing Strategy
Last year, Torche was prepping for another studio album release, their 4th to be exact. Even in the very early stages, the team at The Orchard thought that Restarter, the Florida band’s first album on Relapse Records and one filled with a harsher, heavier-than-ever Sludge Metal sound, was going to be one for the books. Guest ...
Connecting With Fans Through Messaging Apps
Communication is always a priority, you can never seem to have enough of it. It’s no wonder that messaging apps and services are continuing to see a growth trend. There are many to choose from, some you likely already use to stay in touch with friends and family. Let’s start by looking into a few platforms and ways to connect and engage with your fans ...
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