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4 Things Which Will Score You A Record Deal Long Before Social Media
Gone are the days of A&R executives scouring artist's social media to determine an artists popularity. Now, these executives have in many ways fallen back on older methods of gauging whether an artist will be a label success. Here, we look at four factors they are likely to be considering. Guest post by Bobby Owsinski of Music 3.0 ...
Organic Reach From Social Media Is Declining, Here’s What You Can Do About It
The evidence that organic reach is in decline could not be more clear, meaning that preexisting social media stratagems are no longer as effective as they once were. Here we look at the best way for entrepreneurial artists to combat this decline across various social media platform. Guest Post by Kaylynn Chong on Hootsuite Organic reach ...
Philadelphia Volunteer Lawyers for the Arts Presents A New Artist Event Series: The Creative Entrepreneur: Helping Young + Emerging Artists Navigate The Business World
On March 10, 2017 from 2-5pm, the Arts + Business Council of Greater Philadelphia (ABC), through its Philadelphia Volunteer Lawyers for the Arts (PVLA) program, will host the first clinic of its new series: “The Creative Entrepreneur: Helping Young + Emerging Artists Navigate the Business World” This business and tax law clinic, entitled An Artful Assessment: ...
Most Common Music Publishing Agreements Explained
While there may be significant frustration among music composers at low streaming rates and other challenges making money in the music industry, there is still a good deal of money to be made on the publishing sided of things. Here we breakdown five of the most common types of publishing agreements. Guest Post by Erin M. Jacobson, ...
Top D.I.Y. PR Tips For Every Creator
Regardless of your position in the music industry, positive PR will always be to your benefit. Although hiring from an agency remains the best route, there are many simpler and cheaper things that can be done independently which still significantly help to give you coverage. Guest post by Lizzie Cooley of Radar Music Videos Whether you’re ...
5 Things Artists Can Do To Grow Their Network
It's not just music, your strength in any industry is dependent on how well developed your network is. Once frowned upon, connecting with business professionals in the music is now not only expected for artists but encouraged. Here look at five different ways artists can expand their networks. Guest post by Rich Nardo on the TuneCore ...
5 Tools For Becoming Your Own Music Publicist
In the modern music industry, there is a certain degree of expectation when it comes to achieving success, an expectation that you will do it yourself, before labels come seeking you out. Here we look at five different tools for furthering that goal. Guest post by Tyler Allen of Wtylerconsulting If you want to scroll straight down ...
Everything I Know About Digital Entrepreneurship, I Learned from YouTube
Here Peter Hollens outlines how YouTube can work as the perfect combination business school and incubator for the eager digital entrepreneur, as it allows artists to learn how to foster a community of fans while simultaneously allowing them the develop vital business skills. Guest post by YouTube artist and entrepreneur Peter Hollens Everything I needed to know ...
How To Build A Spotify Playlist That Appears In A Search
If you're hoping to get your song on a major Spotify playlist, it's important to first cut your teeth on lower-level playlists, until eventually Spotify's algorithm picks up on what's going on down below and elevates your song to the top. One good way of doing this is to build your own playlists. Guest post by ...
Twitter For Events & Concerts: What You Need to Know
The world of social media is tumultuous and ever-changing, and nowhere is this more true than on Twitter. This means that if you're planning on promoting an event on the social media platform, your marketing strategy needs to be able to evolve, and quickly. Guest post by Rachel Grate of Eventbrite Social media moves fast, but nowhere ...
