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B2B Marketing Insights from the New Music Seminar
By Jamie Sandler, an awarded Digital Marketing and PR consultant. More atjasminesandler.com. With the continued growth of subscription-based online radio, fan-based online communities, and peer-to-peer-based campaigns, there are countless opportunities for B2B marketers in the digital music space. As I kept hearing the word engagement" in relation to content marketing and social media across B2B marketing ...
History of American Rock
How did rock and roll become a multibillion dollar business and wind up as the sound of eternal youth? In this three-part BBC documentary, Born to Be Wild: The Golden Age of American Rock, all the strings are pulled together in a mostly smart video history of the rock album and tour. If there's a knock, ...
7 Lessons Musicians Can Take from Lean Startups
Ed Rex is Founder and CEO of Jukedeck as well as being a composer. He originally wrote this for his Medium blog. When I entered the lecture hall, I was a musician. By that I mean I’d sung in choirs, played in bands, and pored over musical scores for 23 years of my life. But try ...
How to Build a Loyal SoundCloud Following
Praverb recently spoke with 18 SoundCloud users at various stages in their musical careers asking for one tip for building a loyal SoundCloud following." Predominant themes include being genuine, linking all your social media accounts, connecting with reposters, sharing in groups and the classic advice to make great music. Below are 5 top tips for building ...
CSNY's Historic 1974 Tour
Today it sounds like standard operating procedure, but in 1974, sending a rock band out to play extended sets at 31 stadiums, raceways and arenas that held up to 50,000 fans per venue had never been attempted before. That's exactly what promoter Bill Graham convinced Crosby, Stills, Nash & Young to do in July of that ...
Music Pricing: Hitting That Sweet Spot
By Nishant Shukla - Computer scientist, hacker, and author who can be found on shukla.io. Ever wonder why MP3s sell for that awkward number $1.29? There was a time when $0.99 was the norm. Throughout the years, a growing number of services, such as Google, Amazon, and Apple have taken the liberty to charge an extra ...
Louis Armstrong: All-Stars, Live
The word supergroup" emerged in 1969 during the rock-album era to describe bands comprised of at least three powerhouse musicians who had established reputations in other groups. Top supergroups of the time included Cream; Crosby, Stills, Nash & Young; Blind Faith; Bad Company; Emerson, Lake & Palmer; Derek and the Dominos and Asia. The thinking behind ...
Merlin's Member Research Reveals Indie Music's Strength in Streaming Music
Merlin, a global rights agency for indie labels, released a bunch of news late last week. In addition to information about member revenue and the results of a member survey, they released findings about indie music's role in the streaming market based on their extensive member data. They found that streaming music revenue was an increasingly ...
Studio Rio: 'Brazil Connection'
Back in the early late 1990s, before the proliferation of high-speed modems and iTunes, I spent most Saturday mornings at Tower Records near New York's Lincoln Center. The large corner store had lots of listening stations in different sections, so you could use headphones to audit new music before buying. Toward the back of the first ...
Kickstarter Tips for Musicians Directly from Kickstarter
This interview originally appeared on the Bandzoogle Blog. Leading crowdfunding platform Kickstarter just released a Creator Handbook to help users launch effective campaigns. Kickstarter is open to all kinds of crowdfunding projects, and many musicians have used it to raise money to produce albums and go out on tour. Bandzoogle spoke to Hayley Rosenblum, Kickstarter’s Music ...

