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Why You Need A Social Media And Content Strategy
Having a social media and content strategy extends far beyond simply having someone who posts content. Here we look at how to actually develop an effective and executable content strategy. Guest post by music marketing strategist Michael Brandvold When discussing a social media and content strategy I can’t begin to tell you how many times I have ...
The Lead Sheet: Twin Cities Live Jazz, January 27 - February 2
It might not last but it is nice to see some sunshine as I write this! And we have a lot of sunny music coming our way this weekend with the return of the Twin Cities Winter Jazz Festival in St Paul, along with a variety of our great local artists and visitors gigging into next ...
Doing It Better: CCM as Bond
The reason most jazz orchestras steer clear of the James Bond catalog is fear of ridicule. Bond music is deceptively difficult. To be convincing, the feel has to be sultry while the attack must be elephantine and brassy. Anything short of these characteristics in scope and sound will come off as lightweight and silly. So when ...
Bandcamp Reports Strong Growth, Adding 2000 Indie Labels, Hundreds Of Thousands Of Artists In 2016
The recorded music business had a decent year in 2016, but indie powerhouse Bandcamp had an ever better one. And they did it the old fashioned wayselling music and merchandiserather than by collecting checks from Spotify and Apple Music. Bandcamp's business grew across all categories in 2016. They also reported their 17th straight profitable quarter, while also increasing ...
Netflix Not Worried About Death Of Net Neutrality, But Startups Should Be Terrified
With Trump's team of telecom advisors having made clear their intentions to dismantle net neutrality, startups and smaller companies that lack the lobbying muscle of companies like Netflix are in a state of panic. Guest post by Karl Bode from Techdirt With Trump's telecom advisors and the remaining FCC Commissioners making it abundantly clear that they intend ...
3 Music Tech Trends To Watch In 2017
In this piece, Rich Nardo takes a look at where he thinks music tech is headed in the next year, identifying three area in particular where he expects to see rapid and substantial growth. Guest post by Rich Nardo on Tunecore [Editors Note: This blog was written by Rich Nardo. Rich is a freelance writer and editor, and ...
It's A Streaming World With Vinyl Only Living In, But It’s Living Much Better These Days [Glenn Peoples]
Streaming and vinyl are two growth areas helping to return the music industry to profitability. But getting your vinyl pressed hasn't been easy. “You used to not have to worry about manufacturing,” Matthew Johnson, co-founder of Fat Possum Records told Billboard. Image credit: Will Folsom, Creative Commons Attribution 2.0 Generic license More vinyl demand = more vinyl ...
Recent Listening: New Old Brubeck
Dave Brubeck Quartet With Paul Desmond At The Sunset Center 1955 (Solar) New music by the Dave Brubeck Quartet has surfaced on the European label Solar. Previously unissued, it finds the group brimming with the harmonic daring, contrapuntal interaction and humor that were beginning to make them famous. A 1954 TIME magazine cover story about the ...
Jazz this week: Branford Marsalis & Kurt Elling, Denise Thimes, and more
This week's calendar of jazz and creative music in St. Louis includes a early-week visit from two well-known jazz performers touring together for the first time, plus a couple of new jam sessions providing musical workout opportunities for local players, and more. Let's go to the highlights... Tuesday, January 24 Tonight, saxophonist Branford Marsalis, his quartet, ...
How To Use Pandora AMP To Score 50,000 Video Views In 3 Days
Here Kevin Breuner of the band Smalltown Poets details how he was able to use artist data in as a means of scoring over 50,000 video views in just three days. Guest post by Kevin Breuner of DIY Musician This is a story about how my band Smalltown Poets used artist data to leverage success for our ...

