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The S.T.A.G.E.S. Of Email Marketing [PT. 5]
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In this fifth part of a multi-part series breaking down the ins and outs of email marketing, Cheryl B. Engelhardt explores how artists utilize engaging content in their email marketing to convert subscribers into superfans. Guest post by Cheryl B. Engelhardt of the TuneCore Blog [Editors Note: This is the fourth volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, ...
5 Reasons Offline Music Promotion Will Win Every Time
While much of the focus on marketing in the music industry is often put on online marketing, the real world can often be neglected, despite remaining one of the most effective areas of music promotion. Guest post by Michael Hahn of Landr By now, everyone knows how important it is to promote your music online. The ...
Doc: The Nocturnal Julie London
Recently over a weekend, I posted a few video clips of Julie London singing and appearing on the TV game show What's My Line? Many of you unfamiliar with London wrote to me fully understanding why I would write that she's my favorite female vocalist of the 1950s and '60s. As I noted, London's voice is the ...
Charlie Haden And Brad Mehldau Duo, At Long Last
Charlie Haden & Brad Mehldau, Long Ago and Far Away (Impulse!) Charlie Haden (1937-2014) combined the solid tonal qualities of his bass playing with an audacious sense of harmonic adventure. Those qualities were ideal for the departures of Ornette Coleman’s quintet in the late 1950s. After his time with Coleman, Haden continued to employ the contrasting ...
Musicians Launch Post-Brexit ‘Save Music’ Campaign
The newly launched Save Music campaign by the Incorporated Society of Musicians hopes to protect musicians post-Brexit by either maintaining their freedom of movement between countries or to introduce a special two-year working visa for them. The UK based ISM recently introduced the “Musicians and Brexit” report that highlights concerns of the association’s 9,000 members and ...
5 Marketing Strategies You've Been Missing Out On
The internet has fundamentally altered the way in which artists market their music, giving them a chance to reach fans and grow their base in way not previously possible. With so many opportunities, however, there may be some key marketing strategies you've been missing out on. Guest post by Alara Saygi of the Repost Network It ...
10 Fantastic But Under-Appreciated Music Cities
While the term “music cities" likely evokes the classic behemoths like NYC, LA, or Nashville, some of the best music cities out there are much smaller and still fly somewhat under the industry radar. Guest post by Bobby Owsinski of Music 3.0 When artists and bands think of “music cities” the ones that immediately come to ...
Hot Track: A Kick Out of You
In March 1954, a year before his death, Charlie Parker recorded a Cole Porter songbook album for Norman Granz's Verve label. Charlie Parker Plays Cole Porter would be Bird's final series of recordings. On March 31, 1954, Parker recorded I Get a Kick Out of You. There were two complete takes, one with Jerome Darr on ...
Pandora Reports Solid Q3, 6.8M Paid Subscribers
Pandora reported a sold Q3, including adding 784,000 subscribers in Q3, reaching approximately 6.8 million for its various paid services. That's a fraction of Spotify or Apple Music, but when factoring users of its free service, Pandora has 68.8 million active users, down slightly, with total listener hours of 4.81 billion. It's the streamers first earnings ...
CD Manufacturers Can't Keep Up With Demand
In recent weeks, four hit titles from UMG have sold out and put on backorder or never made it to stores for their release dates. Causes of the shortage include unexpected demand, reduced manufacturing capacity and a shift of factories to Mexico. CD orders that once took 10 days to two weeks can now take a month, ...
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