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Five Atsuko Hashimoto Videos
Atsuko Hashimoto is one of the world's finest jazz Hammond organists. Born in Japan, Hashimoto first performed in the U.S. in 1999 and last performed here in July. When she tours outside of Japan, she travels with an interpreter, which is probably why she is little known by many American jazz fans. Here are five videos ...
YouTube, Merchbar Partner For Artist Merch, Vinyl Sales
YouTube and Merchbar have partnered to bring official merchandise sales to the platform. Merchbar has a similar deal with Spotify. Artists with an Official Artist Channel can now add their merchandise and vinyl for sale alongside videos. Fans watching videos on YouTube Official Artist Channels will see a shelf with the artist's branded merchandise and access ...
Those Who Can Do, Teach: Why You Should Consider Teaching Music Online
While most musicians might not see themselves as educators, prefer the idea of performing to providing lessons, this piece offers a series of compelling reasons why, as a skilled musician, one should give series thought the idea of teaching music online. Guest post by Christine Elise Occhino of Soundfly's Flypaper I have found that the most ...
Building A Music Solid Brand (And Why You Should Have Done It Yesterday)
For many bands and artists, branding may simply not be a part of their day to day vocabulary, or if it is, it likely isn't their number one priority. Here, Angela Mastrogiacomo explains why creating a solid brand is so essential to your career, and how to go about making it happen ASAP. Guest post by ...
SEO 2020: Top 15 Google Page Ranking Factors
If, as you should, you have a website showcasing your music et al, your number one priority should be increasing your site's ranking in Google search results. While there are roughly 200 factors involved in the Google search algorithm, we here look at fifteen of the most important. Guest post by Bobby Owsinski of Music 3.0 ...
Deezer Signs With Targetspot, Flirts With IPO
Deezer, has signed a two year deal with Targetspot, the digital audio ad platform, to be the exclusive seller of the music streaming service's audio advertising inventory in five countries. Targetspot will sell Deezer’s audio ad inventory in the United States, Canada, The Netherlands, Spain and Italy. Deezer has 14 million monthly active users in 180 ...
How Does The Money Flow From Music Streaming To Artists, Music Industry?
Now accounting for 75% of total music industry revenue, there's no denying that streaming is now the dominant form of music consumption. That said, one question continues to plague the industry: where is all that revenue going, and how can artists get their hands on it? Here, we breakdown step by step where the money is ...
Music Piracy Continues To Dip Dramatically, But The Industry Is Loathe To Admit It Because It Ruins The Narrative [Op-Ed]
In this op-ed, Mike Masnick reveals how better-authorized services have, in contrast to increased legal enforcement, been incredibly effective at reducing online piracy, but that the music industry is choosing to ignore the numbers in favor of a different narrative. Guest post by Mike Masnick of Techdirt This was wholly predictable, of course. Back in 2015, ...
Publishers Are Driving A Full Stack Music Revolution [MIDiA's Mark Mulligan]
As the value of music publishing catalogs have multiplied, so have the ways in which forward-thinking companies like Downtown, Round Hill, Kobalt, ole/Anthem, Primary Wave and Create Group monetized those catalogs, says MiDiA entertainment industry analyst Mark Mulligan. By Mark Mulligan of MIDiA from the Music Industry Blog Music publishing catalogs are gaining momentum fast as ...
Beyond The Video: Fan Engagement On YouTube
While many artist's focus on YouTube's ability to deliver music and videos to their fans, the video sharing platform has a plethora of other offerings beyond this that can be invaluable resources for keeping your fanbase up to date on your activity, as well as gaining the attention of channels an communities that mesh well with ...
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