Apple's recent purge of sex-tinged iPhone apps and its lesser- known ban of “cookie- cutter" apps signifies the company's new focus on quality in its App Store, rather than quantity.
Last month, Apple removed about 5,000 apps with “overtly sexual content" from its App Store. And this week Apple told Mobile Roadie, a company that provides templates for clients to build iPhone apps, that the App Store would no longer accept “cookie-cutter" apps -- apps made with app-generating services that do little more than reproduce websites or pull RSS feeds from the internet.
“This is a hot issue as more focus is being placed on app platforms to ensure they're providing a quality user experience and content," said Michael Schneider, CEO of Mobile Roadie. He stressed that his company is not a maker of “cookie-cutter" apps because its templates are highly customizable.
“I'm not going to comment on specific competitors, but I believe as a result of the recent changes at Apple many of them will be out of business," Schneider later wrote in a blog post. “The ones that are left are going to have to step it up, which is a good thing for the App Store, for our business, and for consumers."
Last month, Apple removed about 5,000 apps with “overtly sexual content" from its App Store. And this week Apple told Mobile Roadie, a company that provides templates for clients to build iPhone apps, that the App Store would no longer accept “cookie-cutter" apps -- apps made with app-generating services that do little more than reproduce websites or pull RSS feeds from the internet.
“This is a hot issue as more focus is being placed on app platforms to ensure they're providing a quality user experience and content," said Michael Schneider, CEO of Mobile Roadie. He stressed that his company is not a maker of “cookie-cutter" apps because its templates are highly customizable.
“I'm not going to comment on specific competitors, but I believe as a result of the recent changes at Apple many of them will be out of business," Schneider later wrote in a blog post. “The ones that are left are going to have to step it up, which is a good thing for the App Store, for our business, and for consumers."
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