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Best Career Advice That Nobody In Music Takes Seriously
While much of the advice that is dispensed to those looking to develop their music industry career emphasizes the importance of the hustle and maintaining forward momentum at all times, but new evidence is emerging that such a mentality is actually harmful to artist's mental and physical health. Guest post by James Shotwell of Haulix The ...
YouTube, Merchbar Partner For Artist Merch, Vinyl Sales
YouTube and Merchbar have partnered to bring official merchandise sales to the platform. Merchbar has a similar deal with Spotify. Artists with an Official Artist Channel can now add their merchandise and vinyl for sale alongside videos. Fans watching videos on YouTube Official Artist Channels will see a shelf with the artist's branded merchandise and access ...
Deezer Signs With Targetspot, Flirts With IPO
Deezer, has signed a two year deal with Targetspot, the digital audio ad platform, to be the exclusive seller of the music streaming service's audio advertising inventory in five countries. Targetspot will sell Deezer’s audio ad inventory in the United States, Canada, The Netherlands, Spain and Italy. Deezer has 14 million monthly active users in 180 ...
How Does The Money Flow From Music Streaming To Artists, Music Industry?
Now accounting for 75% of total music industry revenue, there's no denying that streaming is now the dominant form of music consumption. That said, one question continues to plague the industry: where is all that revenue going, and how can artists get their hands on it? Here, we breakdown step by step where the money is ...
Music Piracy Continues To Dip Dramatically, But The Industry Is Loathe To Admit It Because It Ruins The Narrative [Op-Ed]
In this op-ed, Mike Masnick reveals how better-authorized services have, in contrast to increased legal enforcement, been incredibly effective at reducing online piracy, but that the music industry is choosing to ignore the numbers in favor of a different narrative. Guest post by Mike Masnick of Techdirt This was wholly predictable, of course. Back in 2015, ...
Publishers Are Driving A Full Stack Music Revolution [MIDiA's Mark Mulligan]
As the value of music publishing catalogs have multiplied, so have the ways in which forward-thinking companies like Downtown, Round Hill, Kobalt, ole/Anthem, Primary Wave and Create Group monetized those catalogs, says MiDiA entertainment industry analyst Mark Mulligan. By Mark Mulligan of MIDiA from the Music Industry Blog Music publishing catalogs are gaining momentum fast as ...
How To Begin Booking Your Own Local Gigs
Moving from creating music in your bedroom or garage to playing in front of live audience can seem like a massive leap to make, both emotionally and logistically, but is nonetheless an important step to take. Here we look at some important tips for artists looking to book a local show for the first time. Guest ...
Five Vectors Raises $1M To Connect New Artists with Gaming
Five Vectors, a start-up that works with emerging artists to produce music for gaming audiences has raised $1 million in seed funding, led by BITKRAFT Esports Ventures. BITKRAFT has been on a spree of investments in esports-related projects this year including Strafe’s esports hub, Ready’s esports platform, Tonk Tonk Games’ competitive fighting game, as well as new ...
Ticketing Exchange Platform Lyte Adds $15M In Funding
San Francisco based ticket exchange platform Lyte has secured $15 million in Series A financing to drive the development of the platform and scale operations. Jackson Square Ventures was joined by Industry Ventures, Accomplice Ventures, and Correlation Ventures to close Lyte’s latest funding round, alongside entertainment and technology industry insiders including Bernie Cahill and Greg Suess’s ...
Why You Should Focus on Booking Local Gigs
We all want to move on to big regional, national, or even international tours. But, it’s a mistake to rush into touring too quickly and skip out on booking local gigs. I have always been a believer in starting your career in a central place, like your hometown or a town nearby that would be conducive ...
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