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3 Social Scenarios That Make An Artist Website More Important Than Ever
While many artists may be tempted to rely solely on their social media channels to connect with fans, and forego a website entirely, this strategy can backfire in a number of ways. Here we look at why have a dedicated website can be critical to an artist's success. Guest post by Bobby Owsinski of Music 3.0 ...
Essential Artist One-Sheet Checklist
For artists and bands, the single page overview of your band/music that is your one-sheet can be your ticket to selling your performance. Here we look at some of the must-haves to be included in such a document. Guest post by Garrett Gomez of Repost For those unfamiliar, a one-sheet is a one page overview of your band ...
Finding The Balance Between Creativity And Business
As a musician in today’s industry, you often have to wear multiple hats. Of course you play the role of the creative- writing, experimenting, playing, practicing, and creating are part of your core being, coming to you almost as easily as breathing. But there’s another hat- the business hat. More and more musicians are coming to ...
Study Reveals Challenges Facing All Musicians
Making a living as a musician has never been regarded as one of the easier careers out there, and things don't appear to be getting any better in the streaming age, as a new study reveals why it is that so many artists have it so tough. Guest post by William Glanz of SoundExchange Music fans streamed ...
Booking, Performing Tips From Top Talent Buyers As Independent Venue Week Comes To U.S.
Now in its fifth year in the UK, Independent Venue Week is precisely what it sounds, with independent venues and participating artists joining together for a week of fantastic shows. This year, the US is joining in the fun, and we're looking at how artists can best go about getting in on the action. Guest post ...
R.I.P. Six Strings: Is The Death Of The Electric Guitar Near?
Fred Jacobs surveys market trends of the past several years, many of which (including the bankruptcy of Gibson) point to the dwindling popularity of that most iconic of instruments, the electric guitar. Guest post by Fred Jacobs of Jacobs Media Strategies Disruption impacts virtually every business and platform – including the guitar. Over the past couple of ...
Streaming Is Now 75% Of U.S. Music Consumption [CHART]
There were 403 billion on-demand music streams (video + audio streams) in the United States in the first half of 2018, according Nielsen’s 2018 Mid-Year Music Report. Using the industry standard of 1500 streams equals one album sold, that means nearly 270 million albums sold in the last six month. As this Statista chart illustrates, streaming ...
How I Raised $40K With My Email List Of Fewer Than 2K Subscribers
Indie musician Cheryl B. Engelhardt recounts how she successfully raised $40,000 with a record funding campaign, and why its important to change the “starving musician" mentality when it comes to your email list. By Cheryl B. Engelhardt from CD Baby's DIY Musician The first time someone (who didn’t share my last name) contributed to my record-funding campaign, I was floored. ...
9 Tips For Increasing Social Media, Streaming Likes
Summer is the slow season for some, but Ariel Hyatt of CyberPR believes that it is a great time to connect with fans and gain new ones. Here she looks at generating more Likes across social media and streaming sites. By Areil Hyatt of CyberPR Summer is ON! And it’s a great time to increase social ...
How To Optimize Your Music Tour Logistics
Regardless of how big your tour may be, it's important that your manage your tour logistics carefully, or else sabotage your bands chances before it's even had a chance to get off the ground. Here we look at how you can optimize your tour logistics for maximum effectiveness. Guest post by Anand Srinivasan of Hubbion Big ...
