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Alexa, Do You Help Or Hurt Radio?
Since Amazon's Echo device dropped two years ago, the debate has been raging over whether or not these these voice command devices will help or hurt broadcast radio. Here we try to answer this question by taking a close look at the numbers. Guest post by Fred Jacobs of Jacobs Media Since the Amazon Echo hit ...
Press Release And Beyond: Mastering Event PR
While artists are likely to invest copious amounts of time and energy into building and maintaining their relationships with fans and sponsors, press often falls by the wayside. Media coverage is important however, and can often be your mealticket to a packed concert hall. Here we explore how to foster a positive and productive relationship with ...
Why Congress Should Support Startups In The Music Modernization Act
In this piece Chris Castle breaks down the latest inside the world of the Music Modernization Act, and why the law needs to be altered in order to restore balance between the rule makers and the rule takers, and better support startups in their bids for success. Guest post by Chris Castle of Music Technology Policy ...
Jerry Garcia Music Arts Launches Indie Record Label, Celebrates His Birthday
Jerry Garcia Music Arts LLC, a new mission-based music and arts entertainment services company, is commemorating the August 1st birthday of the late great Grateful Dead founder Jerry Garcia. To celebrate, the company is releasing a remastered live recording of “Ripple” from the acclaimed guitarist’s 1982 solo acoustic performance at the Capitol Theater in Passaic, New Jersey. ...
Buying, Selling Music Merch: The Basics
Revenue from merch can be a fantastic way to supplement your income as a performing musician, with the additional bonus of providing free advertising. Here we look at the basics of getting into the merch game, from design to sale. Guest post by Matt Holland of Gigsalad As a performer, you’re always seeking out new ways ...
11 Ways To Get Hired For (Or Fired From) A Gig As A Freelance Musician
In the way of large-scale, logistically complex freelance performance, musical entrepreneur Ari Herstand breaks down eleven key components regarding how artists who are hired for a freelance gig should conduct themselves, particularly if they don't want it to be their last. Guest post by indie musician and author Ari Herstand of Ari's Take “From the point of ...
Music Minds Matter: Mental Health Support For Musicians
In this article, the good people at 6/8 Music highlight Music Minds Matter, a UK based initiative which works to provide musicians with comprehensive mental health support, including advice, signposting, and professional therapeutic services. Guest post from the 6/8 Music Blog At 6/8 Music, we try to be more than just a record label. We are ...
Pop Music Eats Itself: A&R Is Facing A Data Driven Crisis
It is no secret that data now drives who gets signed, with record labels chasing stats in search of the next streaming friendly hit. But analyst Mark Mulligan and some label execs are wondering how music can evolve when A&R is a reflection of current trends rather than as a tastemaker; and how an out of ...
How To Connect With Millennial Music Fans: 4 Ways
One of the largest and most engaged market segments, millennial music fans are ripe to be marketed to. In this piece we look at four essential rules for making sure your next show or festival is packed to the gills with millennials. Guest post by Bill Leigh from Eventbrite Growth in the music industry is being ...
How To Find The Right Video Agency
As a musician, a video agency can do wonders for your career, whether it's a music video or live show, having well produced footage of your band out there can do wonders for boosting your public profile. Provided, that this, that you choose the right agency. Guest post by Jeanette Kats from the Symphonic Blog Picking a ...
