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How to Use Turntable.FM to Interact with Fans and Promote Your Band
Turntable.fm, which grew to 140,000 active users in in first month, may have cracked the social music code—it's enjoyable as both a passive and active music experience.Enter a themed room controlled by 1-5 live DJ's and just listen (at work, for example) as they take turns picking tunes or add your own. There are opportunities to ...
Are You Building a Band or a Business?
This guest post comes from Jason Spitz, a marketing & ecommerce expert with a serious music obsession. Follow him on Twitter at @jasonspitz. If you want to make music, start a band. If you want to make money, start a business. It's that simple. Bands and businesses are two different entities with different objectives. If your ...
3 Trends Driving Innovation: How to Keep Up with the Ever Changing Fan
Speaking on how technology and consumer demand has challenged marketers to keep up, Nielsen's Steve Hasker shared conclusions that ring true for developing the artist—fan relationship. “Consumer behavior is the driver of innovation," said Hasker offering three trends driving innovation: Social Media—"In seven short years, every aspect of consumer behavior has changed as a result of ...
Official Myspace Sale Announcement Press Release [full Text]
Los Angeles, Calif.— Specific Media, a digital media company, today announced it has acquired Myspace from News Corporation. As part of the agreement, News Corporation will take a minority equity stake in Specific Media. Additional terms of the agreement are confidential and will not be disclosed. “Myspace is a recognized leader that has pioneered the social ...
What Are the Odds of Succeeding Without a Record Deal?
Do musicians need a record deal? On Music Think Tank, the debate rolls on with a post by Bryden Haynes. He discusses an earlier MTT post on whether or not musicians need social networking which stirred up the debate. He addresses the question: “What are the odds of succeeding without a record deal?" “...most musicians (eventually) ...
Vibedeck Extends Free Direct Music Sales Platform
Vibedeck, which launched last month and announced $2 million in funding a few days ago, is extending its free direct to fan sales platform. One new widget empowers sales direct on a band's Facebook page, and another can be embedded on virtually any website. VibeDeck provides a free service for musicians to publish customizable web pages ...
A Musician's Guide to Linkedin
Though LinkedIn may be a top social network, it's probably not the first place a musician might go to connect with others. Sure, business people and people looking for jobs should be on LinkedIn, but artists? While it is true that LinkedIn is not for everyone, its status as a lower noise space for business networking ...
Shazam! The Echo Nest, 7 Digital Take Music ID Open Source with Echoprint
Music intelligence company The Echo Nest has launched Echoprint, an open-source music fingerprint service which enables the development of apps that identify songs on the go. The Echo Nest is partnering with 7digital to launch with a resolvable catalog of 13 million songs, a number that should grow with the addition of partners. With Echoprint, music ...
Not Free: Revenue Innovation for the Music Industry
Saul J. Berman's “Not For Free: Revenue Strategies for a New World“ offers a solid approach to understanding revenue innovation in a constantly shifting digital landscape. Berman discusses revenue innovation with numerous examples from media companies which he considers canaries in coalmines. Though his examples focus on larger enterprises, the message which should resonate with anyone ...
Rick Rubin: Music Biz Could Be Bigger Than Ever
Recorded music sales continue to struggle and the leadership at the top of Sony Music is shifting, but Rick Rubin continues to exhibit the Zen master attitude that's helped to make him a legendary force in music both as a producer and recently as co-chairman of Columbia Records. The music industry “could be a bigger business ...
