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Is YouTube’s Domination Of Music Nearing Its End?
YouTube's dominant position in the industry has long allowed it take a “my way or the highway" approach with artists, but there are some signs the service may lose its iron grip on the music industry, as it starts to see increasing competition from other platforms, and should make an effort to step up its game. ...
Rhapsody, Napster Launch The Listener Network Designed To Make Music More Social
Improving music discovery on a virtual jukebox with millions of songs, is a major focus for all streaming services. Those that get it right, like Spotify has with Discover Weekly, stand the best chance of attracting and retaining users. Rhapsody/Napster has unveiled its effort which cleverly combines machine learning with social curation. Rhapsody today launched The Listener ...
YouTube Set To Release Live Streaming App
Facebook is getting headlines this week for upgrades to its live video app; now YouTube is throwing its hat into the ring with the new YouTube Connect, and while its still an industry leader in many ways, this new app may be too little too late. Guest Post by Bobby Owsinski on Music 3.0 Where once we ...
Streaming Won’t Kill Downloading, Here's Why
While many may be under the impression that illegal downloading has fallen By the wayside with the rapid rise in popularity of streaming, the reality is something quite different, and while most in the industry continue to demonize this practice, the people at Muzit see it as an opportunity. Guest Post by Tommy Funderburk, Founder & ...
How To Send A Takedown Notice To Google (In 46 Easy Steps!)
In this detailed, step-by-step account, entertainment attorney Stephen Carlisle walks us through the arduous and complex process of sending a DMCA related takedown notice to Google Guest Post by Stephen Carlisle on Nova Southeastern University As a postscript to the last blog post on DMCA takedown notices, I thought it might be helpful to understand what is involved ...
Is The Record Industry Really At War With Free Music?
Although some claim that the record industry is opposed to alternative music distribution services like streaming, a cursory look at the RIAA's data from 2015 reveals that this may not be the case, and that traditional music platforms such as radio could deserve more industry ire. Guest post by Cary Sherman of the RIAA The business landscape is more complicated ...
3 Major Players That Could Disrupt The Streaming Music Industry
While the streaming industry may seem too crowded for any new competitors to have much of fighting chance, companies like Amazon, Samsung, and Soundcloud have enough leverage and resources to potentially be considered viable challengers. Guest Post by Hugh McIntyre on Forbes While it might still be young, the streaming music industry is already a crowded ...
How To Communicate Effectively With Your Fans: Tips From Trent Reznor, Songkick, PledgeMusic And More
In today's music world, the artist/fan connection matters more than ever, but with so many avenues of communication, artists must be able to effectively find ways to engage with fans in settings ranging from social media to backstage at a show. Guest Post by Oliver Cox on PledgeMusic Let’s start with a premise: your time and attention comes ...
4 Ways To Succeed With Inbound Permission Based Fan Marketing
As the world of advertising continues to evolve, independent artists must learn to rely more on permission-based inbound marketing, rather than more traditional invasive advertising tactics. Guest Post by Jeff Barrett on Hootsuite Small business marketing has turned a corner, and traditional outbound marketing efforts such as direct mail, TV ads, and telemarketing are becoming less ...
Attracting An Audience In A New City
Getting people to come out to a show can be hard enough, but doing so in a city in which you've never played can seem next to impossible. Here Jeremy Young speaks with several different bands about the best way to get the word out when playing a new location for the first time. Guest Post ...
