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Why You Don't Actually Need A Publicist
Here a music industry veteran dives into the world of music publishing and explains why it is that so many artists aren't actually at point in their career where a music publicist is necessary or attainable. Guest Post by Judy Miller Silverman on Watt Cashmusic I’m about to unveil one of the darkest secrets of the music ...
UK Vinyl Buyers Different From Those In The US
Although vinyl's new popularity boom spans overseas to the UK, the demographic of vinyl consumers there is significantly different, with UK listeners averaging much older than those in the US, although there listening habits are fairly similar. Guest Post by Bobby Owsinski on Music 3.0 Although vinyl doesn’t contribute all that much to the bottom line of the ...
Pandora Nears Launch Of On Demand Streaming Service, Overseas Expansion
Pandora could launch their promised on demand streaming music service as early as next month, according to multiple sources. But with Apple, Spotify, Tidal, Rhapsody, Slacker, Soundcloud, Deezer and others fighting for market share; and Rdio, Guvera and CUR dead or very close to it, Pandora will join a glut of competitors. Pandora is nearing deals with major ...
New Hashtags Dos And Don’ts
Promotion via social media is a complex and ever-changing beast, with little consistency. Here we look at several dos and don'ts when it comes to marketing using hashtags, such as where and when they should be employed for maximum effectiveness. Guest Post by Bobby Owsinski on Music 3.0 Social media constantly evolves along with how we ...
How To Sneakily Promote Your Music Without Actually Talking About It
While the idea of self-promotion without talking up one's self may seem backwards or impossible the reality is that, as an artist, more subtle forms of marketing and promotion can often be the most effective. Guest Post by Dave Kusek on the Sonicbids Blog I know it sounds completely counterintuitive to promote your music and raise awareness for yourself ...
Why Apple's Removal Of The Audio Jack From The iPhone Would Be A Terrible Idea
The tech rumor mill recently dropped the news that, on the latest model of iPhone, Apple my be planning to eschew the conventional analog heaphone jack in favor of the iPhone Lightning connection, something which would likely end up hurting consumers in the long run. Guest Post by Mike Masnick on Techdirt It's been rumored for ...
DOJ vs. ASCAP
In this piece, Stephen Carlisle reviews how the new consent decree verdict handed down by the Department of Justice shifts the status quo for licensing for the worse, and looks at some steps that could potentially be taken in order for it to be amended. Guest Post by Stephen Carlisle on Nova Southeastern University Seems like ...
5 Signs You Have The Mental Toughness For A Successful Career In Music
While technical physical ability is certainly an important part of being a successful musician, mental fortitude is also a key component of achieving as an artist, as it allows one to focus, have confidence in one's abilities, and bounce back quickly from setbacks and challenges. Guest Post by Anthony Cerullo on the Sonicbids Blog For those who engage in physically ...
Old Music Is Outselling New Music For The First Time Ever
Even Adele can't save the legacy music industry... Old music is outselling new music for the first time ever, according to Nielsen. Some of its has to do with millennials preferring to consume music via streaming or not to pay for it at all. But how bright is the future of any industry that generates more ...
More Changes In The Landscape Of Physical Music Retail
While there's no question that, when it comes to recorded music, the world of retail isn't what it was, it isn't all doom and gloom. Here we look at how selling music has changed, and the state of the music retail industry today. Guest Post by Ben Liemer, National Sales Director/Physical of The Orchard from The Daily Rind You’ve heard ...
