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Millennials: Are They Ruining Email? (And What To Do About It)
Although millennials are blamed for a number of other market woes, are they also responsible for bringing about the downfall of email? Here we break down millennial's relationship with social technology and how they can be effectively marketed to as a demographic. Guest post by Team Fanbridge on the Fanbridge Blog Oh, millennials. Those Snapchatting, avocado ...
GET BACK: Paul McCartney Settes With Sony/ATV To Reclaim The Beatles Songs
Copyright reversion, or the return of master recordings and publishing to the creators when copyrights 'run out', is an issue that is finally reverberating throughout the music industry. In perhaps the most high profile music reversion to date, Paul McCartney and Sony/ATV reached a settlement over the ownership of many of The Beatles' songs. Paul McCartney and Sony/ATV ...
How To Throw A DIY House Concert: The Definitive Guide
DIY shows in places like people's homes can be an excellent way to provide an alternative space where community members can go to hear live music, particularly in a venue-sparse area. Here we look at the five key components of throwing a successful DIY house show. Guest post by Evan Zwisler of Soundfly's Flypaper House shows, ...
360 Record Deals: A Look Inside “Multiple Rights" Agreements
As physical music sales drop across, it has become increasingly common for music distributors to try and have the artists and bands they sign enter into more extensive contracts. Here we look at how these contracts are structured and who they benefit. Part 1 of 2 Guest post by Justin M. Jacobson, Esq. of the TuneCore Blog [Editors Note: This ...
How Music Streaming Creates New Fans for Classic Artists
As Deezer announces its first-ever Family Plan offer in the US, VP of Marketing Deborah Jourdan discusses key stats and findings to discuss the broader context off how the music industry is changing and how music streaming in particularly has changed the landscape for artists of today and yester-year. By Deborah Jourdan, VP of Marketing for Deezer Trends are cyclical. ...
How Chatbots, Blockchain Will Converge And Shape Music's Future
In this article, Bas Grasmayer explores the significance of two developing technologies, chatbots and block, and how these two avenues of technological advancement, and their convergence, will serve to shape the future of the music industry. Guest post by Bas Grasmayer on Synchblog I want to make this Projecting Trends installment more personal, since it’s the last ...
5 Guerrilla Marketing Tactics For The Release Of Your Next Album
In an industry which is, in many ways, more competitive than ever before, getting anyone to take notice of your new album can be quite a challenge. Here we look at five guerrilla marketing tactics to employ that can up the chances of the getting your album noticed. Guest post by Patrick McGuire of the ReverbNation ...
Two Major Mid-Year Reports Show A Growing Music Industry
Two new studies by leading music industry data and analytics firms BuzzAngle and Nielsen offer a deep dive into music consumption in the first half of 2017. Statistics from both show a growing music industry driven by impressive gains in streaming.Two new reports chronicle a growing recording industry. Weekly on-demand audio streaming surpassed seven billion in ...
5 Streaming Trends To Keep An Eye On This Summer
As the development of the streaming music industry continues to bring out more questions surrounding issues of ownership and income, we're looking at five important numbers to watch, and what they might imply for the industry as a whole. Guest post by Melina Druga on MidemBlog In this series of posts from Reportlinker, we review the latest music+tech ...
Why The Music Industry Needs Computer Coders
Here Samuel Potts unpacks how the music industry has expanded to include tech companies, meaning that it's now part of the tech sector, as well as why it needs to remain so and some the obstacles this newly enlarged industry will likely face down the road. Guest post by Samuel Potts of Medium You’ll read a ...
