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Def Leppard Says Music Piracy Brings A Younger Audience To Its Shows
Given the numerous legal altercations they've been enduring recently, it seems reasonable to suppose that Def Leppard would be upset about the piracy of their music, but apparently they're celebrating an alleged silver lining of more young fans discovering their music and consequently showing up in droves for their shows. Guest post by Timothy Geigner of ...
In Another Step Towards Music, Facebook Acquires Source3
Although music has historically taken a backseat for Facebook, there's been some movement behind the curtain of the popular social network suggesting this could soon change, most recently through the purchase of rights management startup Source3. Guest post by Bobby Owsinski of Music 3.0 Music hasn’t been a huge priority on the Facebook platform until now, ...
Pandora Sells 'Radio Loophole'
Although it may be doing so at a loss, it seems Pandora is finally selling their South Dakota radio station KXMZ, soemthing which they had initially purchased in an attempt to format their identity as that of a broadcaster, and consequently pay songwriters broadcaster rates. Guest post by Chris Castle of Music Tech Solutions In another ...
Key Things To Watch Out For When Booking Your Next Tour
While securing dates quickly and early when booking a tour is important, it's also important to avoid rushing things and making commitment which turn out later to be problematic. Here we look at some of the most important things to watch out for when booking your next tour. Guest post by Jeremy Young of Soundfly's Flypaper ...
Using Topic Clusters As An SEO and Content Marketing Strategy
As search engines have developed to become more intelligent, the way artists formulate their content strategy online must also adapt and allow them to take advantage of modern day search engine optimization, in particular through topic clusters. Guest post by Bobby Owsinski of Music 3.0 Through the years Google and other search engines have gotten a ...
The Basics Of Music Publishing
Here Wendy Day breaks down the basics of music publishing, explaining the different channels through which artists can earn money from their published works, and how they can get those works published. Guest post by Wendy Day, @RapCoalition and YouTube.com/ThisIsWendyDay of Songtrust Wendy Day is a label consultant who helps build successful careers for independent artists and record labels, ...
6 Tips For Creating Viral Video Content For Your Band
In this article Zac Green offers up some key advice for creating viral video content for your band which help to actively grow your fanbase and pitch your band out of obscurity and into notoriety. Guest post by Zac Green of the Reverbnation Blog Zac Green from popular music blog ZingInstruments.com walks us through some important tips on ...
Why Event Marketers Should Learn To Lean On Their Ticketing Partners
As the one responsible for the marketing of a concert or event, there's typically a great deal of pressure to up the headcount of attendees. One way to ease some of the burden in this situation is to get assistance from your ticketing partner. Here we look at three major ways this can be done. Guest ...
Bill Before Congress Rewards Infringers, Punishes Songwriter Victims [David Lowery]
A bill titled the “The Transparency in Licensing Act" but more commonly known as “The Shiv Act" in reality does little in the way of promoting transparency, and in fact punishes songwriters while benefiting tech and broadcasting behemoths, says David Lowery. Guest post by musician and artist advocate David Lowery from The Trichordist The company that claims ...
Why Does So Much Modern Music Sound The Same? [VIDEO]
Upcoming documentary The Click explores how technology is making modern music bland. Particular focus is given to percussion, where electronically produced beats have replaced live drummers, and those live drummers left are expected to play perfectly in time with the aid of a “click" or metronome. Edward Sharpe and the Magnetic Zeros’ singer Alex Ebert told ...
