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3 Key Music Marketing Lessons Based on Eye Tracking Studies
Given the importance of your website and email for marketing your music online, it's key to understand what people do when they interact with your site and email newsletters. Eye tracking is a particularly powerful research approach that is designed to help you understand where people focus when they look at your site. Here are three ...
Wes Montgomery: So Much Guitar!
Wes Montgomery recorded So Much Guitar! for Riverside Records on August 4, 1961. For years, the album has been largely overlooked as a masterpiece—eclipsed by The Incredible jazz Guitar of Wes Montgomery, which was recorded a year and a half earlier in January 1960. What makes So Much Guitar! special is its taut quality and Montgomery's ...
Lionel Ferbos in His Second Century
On July 17 Lionel Ferbos broke his own record as the world’s oldest working jazz musician. The New Orleans trumpeter is now 102. Ferbos celebrated by playing a gig at the Palm Court, where he has performed for a substantial number of his ten decades. This shot of Ferbos recently won Skip Bolen the Jazz Journalists ...
Two Losses, One Gain
This week, jazz lost two artists who made substantial contributions to the music. The vibraharpist Peter Appleyard was one of Canada’s best known jazz musicians. Laurie Frink was a New York jazz community insider, honored as a masterly lead trumpeter, revered as a teacher. Born in England in 1928, Appleyard moved to Canada in his early ...
STLJN Saturday Video Showcase: Jazz Film Festival Summer 2013
It's summer vacation time, and today we take a respite from the usual routine of previewing upcoming jazz shows in St. Louis to present our own little online jazz film festival. Up above, A Great Day in Harlem is a 1994 documentary film that tells the story behind one of the most famous photos in the ...
Making Money with YouTube Merch Annotations
By The Orchard's Mike Baldo from The Daily Rind. Life on YouTube for musicians is tough. There's a lot of competition out there: other musicians, YouTube superstars, cat videos. And the whole time your goal is to get fans to buy your music. Besides monetizing through ads, there aren't a lot of other ways for musicians ...
The Lead Sheet: Live Jazz in the Twin Cities, July 19-25
As I write this, I'm listening to the KBEM Upgrade A Thon", 24 hours of live programming to help raise money for some essential technology upgrades at Minnesota's only jazz radio station. One of the last in the country, for that matter. Some of today's in-studio performers are on the A-List for jazz in the coming ...
Jazz This Week: Erik Jekabsen, "Music for Mutts," Tim Cunningham, Free Outdoor Concerts, and More
Looks like we're in for some steamy weather in St. Louis for the next few days, but fortunately there will be ample opportunities to cool out with some live jazz and creative music, both indoors and outdoors. Let's go to the highlights... Tonight, there are two free outdoor shows of interest, as Good 4 The Soul ...
Ron Isley: Who's That Lady
The Isley Brothers' That Lady was released 40 years ago this summer. It has always been a favoritee of mine—with its wailing hard rock guitar and Ron Isley's falsetto. It packs a funky, psychedelic punch. So when I spent time with Ron at his home in St. Louis a few weeks ago for my Wall Street ...

