Fred Kaplan Blog
Is Jazz a Young Person's Music After All?
By Fred Kaplan
A week ago, I went to see Chris Potter lead a top-notch quintet at the Jazz Standard. It was a great set. Potter's big tenor-sax sound keeps getting more swinging, more virtuosic, yet at the same time tonally subtler. Joining him were Steve Nelson on vibes, Paul Motian on drums, Craig Taborn on piano, and Scott Colley on bass. Potter was smiling a lot during their solos, as if he couldn't quite believe that he'd assembled such a crew.
But that's not what I want to write about. I want to write about the fact that the set was jam-packed, and with more young people--including young women, in their early to mid 20s--than I've ever seen at this or any of New York City's other major jazz clubs. Some of these people were familiar with jazz, even with Potter; others clearly were not. But they all seemed to be enjoying it; they were quiet--as quiet as any jazz crowd I've been in lately--and very appreciative with their applause.
What was going on here? The answer: The cover charge was just $15, about half the Standard's usual fare. The set was part of the CareFusion Jazz Festival, which was going on all over town, some of it at places like Carnegie Hall, some at places like the Standard. The festival's organizer, George Wein, made a deal with the clubs: He would pay for the musicians; the clubs could keep all the door fees, as long as they charged no more than $15. A very good deal for all concerned.
As a result, young people flocked. Maybe it's not true that the new generation doesn't like jazz; maybe they just find it too expensive.
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