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How Much Should You Budget For A Music PR Campaign?
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HypeBot
Good PR isn't cheap. Nor is it free. If you can't afford a legit PR campaign, then chances are you might not be ready for it... but at the same time, it's also extremely difficult to elevate yourself or your band without some good PR behind you. Guest Post by Amy Sciarretto on Sonicbids Blog It's a classic chicken or the egg" conundrum. Bands often ask me about how to get PR, and I often say that gigging, local buzz, and management must come first. Some balk ...
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What's The Score With Synchronization Rights?
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HypeBot
If you were approached about the use of your music in a TV Show and/or Film, would you know what questions to ask regarding synchronization rights? If you're not 100% certain you know the questions and their answers now would be a good time to do your homework. Guest Post by Wallace Collins As the composer of a film or TV score or as a songwriter whose song is used in a movie, TV show, advertisement, or video game, under the copyright ...
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How To Set Up A Music Teaching Business
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HypeBot
It is often said that those that can, do and those who cannot, teach. Thankfully, the music industry is filled with people that can do" very well and now want to teach. But getting that business off of the ground can be a difficult task. There are many small things that have do be done and for creative types it can be difficult to keep it all together. Luckily, Martyn Croston gives us an in-depth guide to setting up you ...
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How To Protect Your Music
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HypeBot
The rise of social media, websites, email lists, platforms for music promotion has impacted the music industry in a positive way, but with all upsides come downsides. Yannick Ilunga spoke with New York-based attorney Jo-Ná Williams to discuss best practices to protect your music on The Jazz Spotlight. The Internet is a key component of today’s music industry. Social media, websites, email lists, platforms for music promotion…music has been strongly impacted by the web, in a good way. If you ask artists if ...
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7 Basic Things That All Bands Should Invest In, And Usually Don’t
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HypeBot
From hiring a songwriting consultant to hiring a light and sound man for your performances, Bobby Borg shares 7 basic things that a ll bands should invest in, and usually don’t. I can’t tell you how many indie bands I’ve seen that are quick to drop money they don't have on some “3 month Internet campaign” with a publicist while neglecting to budget just a few hundred dollars in core essentials. Most indie artists are broke, but if you're going to spend ...
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CD Baby Pro's Publishing Catalog Grows 250%, Exposes New Revenue Streams For Indie Musicians
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HypeBot
In an industry where musicians are constantly vying for any source of substantial income, CD Baby's rights management service known as CD Baby Pro forges ahead into 2015 with promise worthy of indie artist's attention. CD Baby prides itself on being owned and operated by musicians for musicians and has established itself as a global leader in independent music distribution. The company reported exponential growth of it's rights management service, CD Baby Pro in 2014. CD Baby Pro has expanded the publishing ...
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GigCave Combine Free Electronic Press Kits With Music Mentors
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HypeBot
Newly launched GigCave offers a simple but potentially powerful mashup of two important services for musicians—a free electronic press kit and paid professional mentoring. On the GigCave platform , musicians can create, manage and host a free electronic press kit where music industry gatekeepers—live music bookers, managers, labels, publishers and others - can learn more about that band or musician. Additionally, as part of its $50 three-month membership, GigCave offers a mentorship program that allows musicians to communication one-on-one with industry ...
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Music Marketing: Why Social Media Isn't The Answer For All Indie Musicians
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HypeBot
Eric Eckhart on CD Baby's The DIY Musician Blog I’ve been part of the DIY musical community for nearly 10 years, creating my own label, booking agency, PR team, being active in social media and speaking at conferences and writing blogs on how to survive and thrive as an independent musician. But lately, I have been talking with colleagues about the approach we have been advocating over the years and I have come to some new conclusions. The pressure to break through ...
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