Read the “Business of Jazz" Newsletter, 2nd Edition now
The Jazz Forward Coalition (JFC) was formed by a consortium of industry leaders who seek to raise jazz's profile by enhancing its vitality and cultural relevance. JFC will utilize existing and emerging technologies in order to sustain growth and expose jazz to a broader community. JFC is developing an interactive website that will allow jazz professionals to network, publish and exchange information and access marketplace tools. A monthly online newsletter, “Business of Jazz," was launched to keep jazz professionals up-to-date on music industry news and trends. The 2nd Edition is posted at jazzforwardcoalition.com.
The work of the JFC will be focused on four levels: connectivity via a business-to-business website; a global voice that speaks both within the community and outside; a knowledge base library of tools bringing marketplace solutions the field; and strategic partnerships to help with mainstream market penetration and economic viability.
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