Suddenly MOG's All Access service, which had been declared dead before arrival because they are charging $5 a month, looks viable ...even promising. MOG's All Access unlimited music streaming service is scheduled to launch at the end of this month in the U.S.
The big hurdle for MOG is no longer, Can it compete with Spotify?"; but rather, Does it deliver a strong user experience?". Spotify is instantly easy to use and feels a bit like iTunes; and a teaser video released yesterday by MOG looks very promising. Search, creating playlists, and sharing all appear fast and simple. Now MOG's biggest worry is how quickly Kazaa and Skype founders new project Rdio leaves private beta.
Watch video of MOG's All Access: