Although most of the speculation has centered on a tablet device that will likely be announced at the event, Apple CEO Steve Jobs probably has bigger plans in mind.
Apples goal is to offer a new platform for content creators to reinvent books, magazines and online content in addition to offering a new avenue for content producers to make money. That platform will likely be far broader than just a tablet device, and will extend to every device or computer that iTunes touches.
HTML5 and iTunes will form the centerpieces of Apples new content strategy. The new iTunes content will not be packaged as apps sold through the App Store, though Apple will likely provide a tablet app for displaying new content created with this new platform, and developers will still be free to create apps.
Instead, HTML content will be presented similar to the way iTunes currently presents enhanced music and video content, according to a technologist with close ties to Apple.
The focus is going to be on content creation and participation, the source told Wired.com. If the tablet is going to be an answer to things like the Kindle, which are purely about consumption, what youre going to see is Apple is going to be full-blown about creation.
Our source said he inferred the arrival of an iTunes-based book platform based on a combination of knowledge from Apple and his own analysis of news reports.
If this is indeed Apples strategy, the platform could go well beyond mere e-books and embrace all content based on web standards.
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