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Could Spotify Buy Universal? Should It? [MARK MULLIGAN]
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Vivendi has been openly exploring spinning off Universal Music Group. Publically the talk is of a possible IPO, but the rumor mill has spun out several scenarios, including a purchase by Apple or Alibaba. But what if Spotify bought UMG? Could that bold move solve its ongoing profitability problem? By Mark Mulligan of MIDiA Vivendi is ...
How New Streaming Methodology Will Impact Billboard Charts
Billboard recently greenlit some promised changes to how music streams would be weighted when assembling their Hot 100, with the new methodology lending more weight to hybrid paid/ad supported services than those supported by ads alone. Guest post by Sammy Pisano, Manager, National Accounts at The Orchard from The Daily Rind After announcing potential adjustments to their chart methodology in October ...
Music Downloads Had A Short And Unhappy Life
New data shows that interactive streaming has risen to become the dominant form of music consumption, largely replacing previous means of listening, and causing us to look back at the less than lucrative (albeit brief) fourish year period of music downloads. Guest post by media and tech consultant Bill Rosenblatt from Forbes The latest revenue figures ...
Warner Music Quietly Launches Free Tunecore Competitor
Warner Music Group has quietly launched a digital music distribution service that is a direct competitor to Tunecore, CDBaby and DistroKid. Level Music, which WMG has never announced it's involvement is live online, accepting artists and offering some additional service. A video walkthrough of Level Level Music has launched as a digital distribution platform for unsigned ...
George Martin's Iconic AIR Studios For Sale [VIDEO TOUR]
London’s world-famous AIR Studios is up for sale. Founded by the late Sir George Martin in 1969, the studio, which has been located inside a converted church in Hampstead, North London since 1991, has hosted some of the biggest names in music from Sir Paul McCartney and Adele to David Gilmour, George Michael, Coldplay, Katy Perry, Liam Gallagher, and U2. ...
What Sweden Has To Tell Us About Streaming's Future
Although none of it is shocking new data from the most recent IFPI study has given us a glimpse of what a later stage streaming economy might look like, thanks to the numbers coming from Spotify's home country of Sweden. Guest post by Bobby Owsinski of Music 3.0 The latest IFPI annual study on last year’s global music sales ...
4 Offline Marketing Ideas For Venues, Festivals
While the often discussed digital marketing certainly has its place, there remains much to be said for real world, 'in the flesh' marketing. Here we look at four of the most effective ways you can reach fans in your city offline. Guest post by Bill Leigh of Eventbrite These days, there’s a lot of talk about digital ...
Taking Flight Again: Twitter Is Making A Comeback
While it's future seemed to be somewhat on the rocks for awhile, Twitter seems to have bounced back to relative stability, posting a second quarter of profits and showing substantial user growth. Guest post by Bobby Owsinski from Music 3.0 For a while it looked like Twitter would eventually become a casualty of the social media wars, as its user ...
Why Artists And Influencers Have More Power Than Ever
In this piece Seth Schachner examines how shifts in the music industry and social media landscape have led to artists and influences gaining more power then ever when it comes to cultural taste-making. Guest post by Seth Schachner Managing Director, Strat Americas It’s a scorching April afternoon in Las Vegas, so hot that we’re hunkered down in our ...
Music Played More Often On YouTube Than All Other Platforms Combined
A new report out from IFPI has revealed some interesting news about the music economy. Apparently YouTube boasts more music plays than Spotify, Apple Music, and all additional streaming platforms put together, despite having the lowest royalty returns. Guest post by Bobby Owsinski of Music 3.0 The latest IFPI report describing the economics of the recorded music business ...
