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Why Twitter Still Matters For Musicians
Although some self-promoting musicians may choose to eschew the platfrom, Chris Robley here details why the controversial social network still holds significant value for artists as promotional tool, particularly in comparison to some of the other social media platforms out there. Guest post by Chris Robley of DIY Musician Twitter lets musicians do three things they ...
How Record Labels Screwed Up The Music Industry, And How Spotify, Apple Saved Them
ALTERNATIVE TAKE: Mike Masnick explores the sordid history of how the record labels' behavior in the early days of the internet literally brought the music industry to its knees, and how these same labels have been saved by the tech industry led by Apple and Spotify. By Mike Masnick from Techdirt If you've been following how much the ...
Mixcloud Pacts With EU Licensor ICE For 12M DJ Sets
European digital music rights organization ICE announced a new multi-territory licensing deal with dance music-focused digital music service Mixcloud. Mixcloud’s new ‘Core’ licence deal with ICE covers PRS, STIM and GEMA repertoire for their combined 290,000 members and repertoire for some of the leading independent music publishers. Mixcloud currently has over 1.2 million content creators and ...
Vevo To Shutter Apps, Site And Stream Only Via YouTube
Vevo has announced that it will shut down its mobile apps and video web site in the coming weeks, and make YouTube its sole delivery platform. The shift also strengthens YouTube's dominance in music just as it launches its biggest push into paid streaming yet. Vevo is shuttering its mobile apps and web site, the music ...
How To Diversify Your Music Promotion Efforts
With music consumption habits changing so much in recent years and showing no signs of stopping, the techniques for promoting must also adapt. Here we look at the importance of diversifying how to promote your music. Guest post by Patrick McGuire from the TuneCore Blog It’s a complicated time to be making music. Factors like music ...
Sony Takes $2.3B Controlling Stake In EMI
With a check for $2.3 billion, Sony has become the world's largest music publisher. The deal adds a catalog of more than two million songs from EMI Music Publishing, including hits ranging from Queen to Pharrell Williams to Sony's already massive 2.3 million track repertoire. The EMI investment is the first major move by new Sony CEO Kenichiro ...
TuneGo Raises $7.7M For Music Industry Data Platform
TuneGO, a data driven music A&R startup has completed a Series B financing totaling more than $7.7 million. Private equity firm Falcon Capital led the round. TuneGO will use the funds to enhance its technology platform and global infrastructure, which is already being used by many leading music and entertainment companies. The company will also increase the ...
Amuse Raises $15.5M For Next Gen. Record Label, Free Music Distribution
Next-generation record label and music distributor Amuse has raised a $15.5 million Series A round co-led by Lakestar and Raine.The company was founded in Stockholm by execs from Spotify, Universal Music and Warner Music. Using Amuse, artists can distribute their music for free to major services including Apple Music, Spotify, Deezer, etc. and keep 100% of ...
Facebook Pixel Basics For Artists, Labels
Not often discussed in the world of music marketing, Facebook pixels provide an excellent way for artists to reach fans directly and keep better track of who is visiting their website, as well as advertise to them directly. Guest post by Dan Servantes of GHStrategic Do you know which of your fans are most likely to ...
How To Succeed On Soundcloud
With hundreds of thousands of indie music fans using the platform, Soundcloud is an important way to build an audience. But with tens of thousands of artists active there, how do you not get lost in the shuffle? Fortunately, Soundcloud offers some tips. Make sure your profile is up to date Keep your profile pic current ...
