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An Artist's Guide To Crowdfunding
While it's nice to think that music is all about artistry and hardwork, money also plays a huge part in finding success as a DIY musician. Here we look go through the best platforms available to artists to fund their music, and how to use said platforms effectively. Guest Post by Scott Parsons on Landr The musician’s guide ...
How To Use Livestreaming to Grow An Audience
It seems livestreaming is here to stay, and as the phenomenon continues to grow in popularity, it's becoming a useful way for bands and artists to grow their audience. Here we look at some livestreaming techniques musicians can use to expand their fanbase. Guest Post from The New Rockstar Philosophy I have been impressed by how ...
Content ID Still Just Piracy [Maria Schneider]
![Content ID Still Just Piracy [Maria Schneider]](https://s3.amazonaws.com/allaboutjazz/photos/profile/musician/1339a69bf6fbbfd4a1782f9f1e1ab2c8.jpg)
In this open letter to righsholders, Maria Schneider examines how Content ID, originally billed as a means of protecting copyright holders, has since transformed into way to make money off of ads placed on pirated content. Guest Post by Maria Schneider on Music Technology Policy Content ID, YouTube’s digital fingerprinting technology, is under fire lately for ...
Understanding The Monetization Of YouTube Views
While some artists may assuming that they will automatically receive revenue when their videos are viewed on YouTube, turning views into cash is actually a rather complex process, one which we break down and analyze here. Guest Post by Bobby Owsinski on Music 3.0 Many artists and bands think that they’ll automatically make money when their ...
3 Methods Of Negotiating For Higher Pay From Venues
For bands and artists starting out, it can be difficult to convince a venue to take a risk and compensate you properly for your performance. Here we review three different strategies to employ when negotiating to receive proper pay. Guest Post by Jhoni Jackson on the Sonicbids Blog Upstart bands and artists in the early stages ...
6 Social Media Lessons We Can Learn From Music Festivals
When promoting an upcoming show or event on social media, it can be helpful to take a look at the tactics employed by massively successful festivals like Coachella and Tomorrowland. Guest Post by Dan McCarthy If you’re promoting an upcoming event, consider modeling your marketing efforts after some of the world’s most successful music festivals. Think Coachella ...
Making Live Video Part Of Your Music Promotion
Far from being just another flash in the pan music tech fad, it seems live video, be it Periscope or Facebook is not only here to stay, but has also become a key part of an artist's self-promotion arsenal in today's music industry. Guest Post by Leticia Trandafir on Landr Your creativity shouldn’t stop at sound. We started an ...
Are Your Ready To Be Your Own Record Label?
This piece outlines what services a record label should provide for an artist, what an artist should do in order to attract a record label's attention, and why they might be better starting out without a label at all. Guest Post by Chris Robley on CD Baby's DIY Musician “Do you still need a record label?” According to Portia ...
Projecting Trends: Augmented Reality, Advertising, and Music
As part of a 'Projecting Trends' series, this article examines the impact of Pokémon Go and Snapchat as they move toward making augmented reality increasingly mainstream, and the broader effect this will have on the music industry as a result. Guest Post by Bas Grasmayer on Synchblog Our new fortnightly 'Projecting Trends' series, created by digital strategist Bas Grasmayer, examines the latest news in ...
Do Modern Artists Really Need Record Labels?
Do artists operating in today's music economy really need record labels to succeed, or can they simply rely on administrative royalty collection services like Kobalt? The answer may depend on how established the artist already is. Guest Post by Bobby Owsinski on Music 3.0 Here’s a very interesting video from The Economist that looks at the ...
