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YouTube Analytics For Musicians
YouTube is now an integral part of any band's marketing platform, allowing artists to easily engage current and potential future fans. The site also provides an invaluable set of analytics which allow artists to better maximize its effectiveness. Guest post by Ta'Rikah Jones of Symphonic Blog YouTube has blown up over the past few years. Artists ...
Record Store Day 2017: A Reminder That Americans Still Buy Music
Did you know that one in three vinyl buyers also pays for an on-demand music subscription? Even in the age of streaming, many still want to touch, feel and own their music. Proof of that is just hours away during this Saturday's Record Store Day. Guest post by Russ Crupnick of MusicWatch Saturday April 22 begins the ...
Acing The Basics Of Social Media To Grow Your Followers
Social media is an integral part of our waking lives, and just as each platform has its own distinct attributes, each one represents an opportunity for a band or musician to draw attention to themselves and their work. That said, there are certain basic practices that apply universally across all the different platforms. Guest post by ...
Jamendo Reports 50% Licensing Growth For 5000+ Indie Artists
Indie hub Jamendo is reporting 50% growth for its music licensing platform. 5000 of the 40,000 indie artists that have uploaded music to the platform have licensed a total of 200,000 tracks. Jamendo is a worldwide community of independent music. 40,000 artists have uploaded more than 500,000 tracks to stream and download for free. Jamendo generates ...
Streaming May Have Slowed Piracy, But It Certainly Hasn't Stopped It [CHART]
The convenience of streaming has unquestionably slowed music piracy. But it certainly has not stopped it. According to a late 2016 study by Ipsos for the IFPI which surveyed 12,600 internet users in 13 countries, more than 1/3 said they had still accessed copyright infringing music over the previous 6 months. And how they're pirating music has ...
Increase Your Audience Reach, Album Sales Using Pinterest
Although using various forms of social media to promote new music or an upcoming tour is par for the course by this point, many artists may be neglecting to consider the power of Pinterest, which can be a great resource for inexpensively building your audience and driving web traffic. Guest post by Jessica Hackett of Soundfly's ...
Survival Of The Shortest: Did Streaming Kill Song Intros?
While lengthy, dramatic intros used to be commonplace in the power pop ballads of a few decades ago, a recent study has revealed that the hits of today have significantly more truncated, something for which consumers shortened attention spans are likely to blame. Guest post by Misti Crane of The Ohio State University “It’s survival-of-the-fittest: Songs that ...
7 Steps For Organizing Your Own DIY Music Festival
While certainly challenging, putting together a modest, multi-day festival is by no means un-achievable, provided you're willing to put in the time and research, and are willing to work together with the rest of your DIY community. Here we review the seven steps to putting a successful festival together. Guest post by Jhoni Jackson of Soundfly's ...
Closing The Value Gap - On Terrestrial Radio?
For months, YouTube has been the music service the industry loves to hate. Love, because of its huge audience that can clearly break artists and boost releases. Hate, because of the comparatively small revenue it returns to creators and rightsholders. But now broadcast radio is feeling the heat, and for exactly the same reasons. By digital ...
Discogs Attacked By Pirate Spam On Two Fronts
Popular crowdsourced music database Discogs is being attacked on two fronts—one by pirates posting links to illegal downloads and the other by an anti-piracy outfit filing takedown demands for thousands of legitimate links. Music database Discogs is under attack from two different and difficult to combat kinds of spam. Hundreds of fake movie and TV links ...
