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Funding You Music Career Through Grants
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HypeBot
For working musicians today, it’s more important than ever to diversify your revenue streams. One avenue musicians can explore to help fund their careers is through grants. If grants are available in your country/region, they can play an important role in helping to finance your music career. What are music grants? Music grants are handed out by governments, associations, educational institutions, and foundations. Unlike loans, they usually don’t need to be paid back. If free money sounds too good to ...
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Music’s Discovery Problem Persists
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HypeBot
With so much music spread across so platforms and playlists, artists are able to experience short-term success but are finding it difficult to build a sustainable career. Guest post by James Shotwell of Haulix Streaming has given more artists than ever a shot at short-term popularity, but that alone is not enough to build careers. The music industry has a discovery problem. As audiences increasingly turn away from television and radio, opportunities for mass exposure are limited. Streaming is a ...
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Indie, Major Label Trade Groups Launch Joint Data Service
Source:
HypeBot
IFPI and WIN, trade groups representing major and independent record labels respectively, have announced a cross-industry collaboration to create Repertoire Data Exchange (RDx), a centralized industry data exchange. PPL, the UK music industry’s collective management organization, will operate the new service. The roll-out of RDx to all right holders and MLCs is expected to start in 2020. RDx will enable record labels and other music licensing companies (MLCs) to ubmit and access authoritative recording data via a single point and ...
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The Value Of Merch For Today's Working Artist With Joey Stucky [INTERVIEW]
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HypeBot
Here award-winning musician, personality, and engineer Joey Stuckey discusses the success of his music and the important role merch plays in branding his act and drawing in valuable revenue. Guest post from Disc Makers Blog Being blind hasn’t stopped Joey Stuckey from living a life of intention, joy, and music-making. He also helps design and sell his merch, which is a big part of his revenue stream as an indie artist. Joey Stuckey is an award-winning guitarist, songwriter, singer, composer, ...
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Soundcharts Launches 'Mentions' Tracking 2M Artists
Source:
HypeBot
Music data analytics platform Soundcharts today launched what it's calling its biggest product update since going online in 2016. A new feature dubbed Mentions enables global media and web monitoring of two million artists with geotargeted data from tens of thousands of sources. Mentions is designed to help to spot local promotional opportunities, identify niche genre publications, and influence marketing strategies accordingly. The real-time data allows labels, marketers and others to react to key “moments" which can impact a campaign. Soundchart ...
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Why Blockchain Won't Be Saving The Music Business (Yet)
Source:
HypeBot
Here Bobby Owsinski outlines why the rise of streaming culture has largely nullified the viability of a blockchain-based system for selling music, and why services like Audius, which do utilize blockchain tech, are more susceptible to piracy. Guest post by Bobby Owsinski of Music 3.0 I started getting blockchain music pitches about 4 years ago. In every single one the central theme was the same – “Blockchain is going to save the music business and allow artists to charge a ...
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Copyright Infringement Liability In The Music Business
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HypeBot
Living as we are in the digital age, any company which plays host to entertainment media on a large is at constant risk of copyright infringement. Whether it's Spotify or YouTube, difficult challenges will inevitably arise over how to best monitor for and remove infringing content. Here we look at factors which determine how companies thread the copyright needle. Guest post by Camran Ferrier from the Berklee College of Music: Music Business Journal Introduction In our digital age, companies that distribute ...
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Deezer Signs With Targetspot, Flirts With IPO
Source:
HypeBot
Deezer, has signed a two year deal with Targetspot, the digital audio ad platform, to be the exclusive seller of the music streaming service's audio advertising inventory in five countries. Targetspot will sell Deezer’s audio ad inventory in the United States, Canada, The Netherlands, Spain and Italy. Deezer has 14 million monthly active users in 180 countries. “It was important for us to find an ad sales house partner in some of our key markets," said Marianne le Vavasseur, VP ...
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