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Career

Create, Publish Your Own Ads With New YouTube Director App

Source: HypeBot
July 16, 2016

Allowing its users to take the reigns for the first time ever, YouTube has released a new app, YouTube Director for Business, giving users the ability to produce and create ads which they can then easily publish on the video sharing site. Guest Post by Jacob Roggenbuck Coordinator, Rights Management at The Orchard on The Daily Rind YouTube is putting users in the director’s chair for the first time ever. With the announcement of the YouTube Director for Business app, users now have the ability ...

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Career

7 Habits Of Highly Ineffective Artists

Source: HypeBot
July 12, 2016

While we spend a lot time trying to figure out what it is that successful artists do in order to be so, it is perhaps equally important to consider what unsuccessful artists do, so as to avoid a similar circumstance. Guest Post by Alex Houton on Artist Development And Music Production Over the years that I’ve worked in artist development and music production, I’ve been able to see many artist’s habits. The habits of the successful people and effective artists get lots of attention. ...

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Career

Radio Airplay: Still Worth It? [Brian Hazard]

Source: HypeBot
July 12, 2016

Here musician Brian Hazard walks us through his experience using Jango/Radio Airplay to promote his music, allowing us to see how effective this sort of paid promotion is, and whether it's actually worth the time and money invested. Guest Post by Brian Hazard on Passive Promotion Jango is a free internet radio platform similar to Pandora. Feed it an artist name and it generates a playlist of related songs. Radio Airplay injects songs from emerging artists into those playlists. I started using Radio Airplay a.k.a. ...

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Career

Musicians Need To Tour Like A '90s Band

Source: HypeBot
July 6, 2016

In this article we look at the life of an up-and-coming band in an era before Spotify and YouTube, and why the practice of perfecting one's touring chops which was utilized by many '90s bands is something artists of today should consider adopting. Guest Post by Brennan Haelig on IndieU There was a time before SoundCloud, before Spotify, before even CDs, when artists lived and died by the road. The only way to stay in rotation with your fans was to hit the ...

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Career

Quick Guide To Live Streaming For Musicians

Source: HypeBot
July 1, 2016

Live streaming has taken to the world of social media by storm of late, making it an important tool for artists with any kind of a online presence. Here we look at why it's valuable, what artists can use a live streaming for, and what applications they can use to do it. Guest Post by Victoria Morris of The Orchard on The Daily Rind Nothing has taken the social media world by storm recently quite like live streaming videos. Tumblr is the ...

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Career

10 Techniques For Effectively Promoting Local Shows

Source: HypeBot
June 16, 2016

Once an new band reaches the point in their career where they're putting on local shows, the challenge of attracting an audience comes into play. In this article, we look at ten ways artists can promote their next local show in a way that increases the chance of people actually showing up. Guest Post by Laura Goldfarb on the Sonicbids Blog Performing in front of a live audience is a tried-and-true method for building a fanbase. If you're a baby ...

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Career

Why You Should Treat Your Music Career Like A Startup

Source: HypeBot
June 16, 2016

Besides both being challenging career options, being a musician and running a startup have quite a few similarities. In the following article, we look at some of the commonalities between the two, and important rules to follow in order to find success in both. Guest Post by Rory Seydel on Landr The music biz is still the wild west — Here’s how to be an outlaw. Howdy stranger. Music promotion and growing your career as an artist is the most difficult ...

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Career

5 Free Organizational Tools For Musicians

Source: HypeBot
June 12, 2016

The life of an independent artist can often tend towards chaos, but staying organized is huge component of achieving success in your music career. In this piece we look at five different tools musicians can use to keep entropy at bay. Guest Post by Eric Bernsen on the Sonicbids Blog Staying organized is half the battle to achieving success, and this is particularly significant for independent musicians. Artists on labels tend to have assistants and other people on staff working ...

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