Home » Jazz News
Career News
Timely announcements covering new album releases, tours, concert series, special events, job postings, crowdfunding campaigns and more. You can find more news by searching our website, viewing our news stream, seeing what's trending or reading our blog posts. Subscribe to our news RSS feed and/or embed AAJ news content on your website or blog. Learn about our news service here. Submit news here.
Top D.I.Y. PR Tips For Every Creator
Source:
HypeBot
Regardless of your position in the music industry, positive PR will always be to your benefit. Although hiring from an agency remains the best route, there are many simpler and cheaper things that can be done independently which still significantly help to give you coverage. Guest post by Lizzie Cooley of Radar Music Videos Whether you’re a musician, artist, director, animator or pretty much anything in the creative industries, you can benefit from positive PR. Whilst an agency is usually ...
Continue Reading
Everything I Know About Digital Entrepreneurship, I Learned from YouTube
Source:
HypeBot
Here Peter Hollens outlines how YouTube can work as the perfect combination business school and incubator for the eager digital entrepreneur, as it allows artists to learn how to foster a community of fans while simultaneously allowing them the develop vital business skills. Guest post by YouTube artist and entrepreneur Peter Hollens Everything I needed to know about digital entrepreneurship I learned on YouTube. YouTube is more than a platform; it’s a business school and an incubator for serious entrepreneurship, rolled ...
Continue Reading
How To Build A Spotify Playlist That Appears In A Search
Source:
HypeBot
If you're hoping to get your song on a major Spotify playlist, it's important to first cut your teeth on lower-level playlists, until eventually Spotify's algorithm picks up on what's going on down below and elevates your song to the top. One good way of doing this is to build your own playlists. Guest post by Chris Robley of CD Baby's DIY Musician You want to land a song on a big Spotify playlist? It (probably) won’t happen overnight. First you ...
Continue Reading
Twitter For Events & Concerts: What You Need to Know
Source:
HypeBot
The world of social media is tumultuous and ever-changing, and nowhere is this more true than on Twitter. This means that if you're planning on promoting an event on the social media platform, your marketing strategy needs to be able to evolve, and quickly. Guest post by Rachel Grate of Eventbrite Social media moves fast, but nowhere is it faster than on Twitter. If you’re promoting events on Twitter, that means your marketing strategy needs to evolve quickly too. Twitter may ...
Continue Reading
Tips For Creating Great Music Promo Items In The Music Business
Source:
HypeBot
While marketing merch may not be most musician's favorite part of the business, it remains a critical aspect. Here we review some tips on how to create promotional items that will market the band independently. Guest post by Emma Miller True fans love to have and collect items with an imprint of their favorite band. It’s a detail that says something about them. It may remind them of the fantastic weekend in 2013 spent at Pitchfork Music Festival, and the ...
Continue Reading
Guide To Independent Radio Promotion: Why It Still Matters
Source:
HypeBot
The term radio has transcended the idea of terrestrial broadcast, and is now representative of connection through curation. That said, it remains an invaluable marketing tool, perhaps more now than ever before. Guest Post by D. Grant Smith on Soundfly's Flypaper What we mean when we talk about “radio” these days is so much more than amplifying and broadcasting audio content terrestrially across radio waves. In essence, the term “radio” has come to represent a form of connection by way ...
Continue Reading
The Musician’s Guide To SoundCloud: Part 3
Source:
HypeBot
Welcome to the third and final installment of our Musician’s Guide to SoundCloud! Now that you have your brand-spankin’-new page all set up, it’s time to begin building a following. This is crucial if you want to garner music publicity in the future as a page with no plays or following will not be appealing to music bloggers or industry people. 1. Plug your page on all other social media The first thing you want to do is promote your ...
Continue Reading
Spotify, Playlists and Profitability: On Playing The Long Game
Source:
HypeBot
Lucas Gonze shares his response to Mark Mulligan's piece on why Spotify struggles with profitability, and takes a look at what the streaming service's most logical path forward may be if it hopes to make money down the road. Guest Post by Lucas Gonze on Medium Mark Mulligan asks why Netflix is profitable but not Spotify, and concludes: The main reason for Netflix’s stronger position is that it owns so much of its content, while Spotify and co rent their ...
Continue Reading
