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Deezer Continues Expansion as Music Streamer Launches in Asia

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Music streamer Deezer had launched in Singapore, Malaysia and Thailand bringing its total to 91 territories worldwide.  Deezer will exist both as a standalone service in all three markets and through partner dtac in Thailand.  With promised launches in Indonesia and the Philippines in the coming weeks, Asia offers a huge opportunity for the European-based streaming music service.

Deezer's business model has been to partner with telecommunications networks such as Orange, T-Mobile and Belgacom elsewhere. But despite it's rapid global expansion, the U.S. is not part of the company's plans.

High rates of smartphone penetration in markets like Malaysia [88% - Gfk April 2012] provides Deezer the needed platform there. In Singapore, policymakers have promised that 90% of households ill have high speed internet access. The popularity of paid ringback tone sales in Thailand suggests that a reasonably priced 1 million track streaming music services could succeed there.

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