One program allows you to create music on the iPhone. Press G when you park your car, it gives you map to return to it.
When the new iPhone goes on sale Friday, Apple Inc. will also launch an online software store peddling a potpourri of programs such as games, pedometers, tip calculators and language translators for the device. The company hopes that by enabling buyers to transform the phone into a personalized electronic Swiss Army knife of sorts, it can boost sales.
“We live in a post-modern world of fragmented preferences," said Shiv Bakhshi, an analyst at research firm IDC. “The more applications out there, the more people will find the iPhone useful." Apple takes aim at wider market with new iPhone. The store is another way that Apple is changing the mobile market since the first version of the iPhone went on sale in June 2007.
The new App Store will be the only retailer of Apple-sanctioned software programs for the iPhone family and the iPod Touch. It's an approach that breaks from tradition; typically the manufacturer of the phone doesn't sell software, said Rob Enderle, principal analyst at Enderle Group. “There's only one place that millions of users can get iPhone applications," he said. “I would be surprised if it's not a good success."
