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The S.T.A.G.E.S. Of Email Marketing [Part 3]
![The S.T.A.G.E.S. Of Email Marketing [Part 3]](https://s3.amazonaws.com/allaboutjazz/photos/logo/hypebotlogo2015.jpg){kind=logo}
In this third part of a multi-part series on the break down of the ins and outs of email marketing, Cheryl B. Engelhardt looks at how to design and launch a successful email marketing strategy and how to conduct ongoing management and maintenance of said strategy. Guest post by Cheryl B. Engelhardt of the TuneCore Blog ...
What Iceland’s Tight-Knit Music Community Can Teach Us
Recently the magical fairytale land that is Iceland has been making a quite a name for itself on the international scene, but it's been producing some incredibly successful musicians for years. Here we look at what Iceland's culture and unique, tight-knit music community can teach us about fostering a successful creative microcosm. Guest post by Angela Mastrogiacomo ...
7 Tips On Networking In The Music Industry
While amassing fans is certainly a key part of music industry success, cultivating and sustaining relationships with your industry peers is also essential to getting ahead in a tough field. Here we look at seven ultimate tips on how to network in the music industry. Guest post by Serena Dorf Whilst looking for that big break in ...
An Essential Guide To Remarketing For Musicians
In an effort to take some of the guessing out of music marketing, here Chris Robley explores the concept of remarketing, wherein artists use the past behavior of fans in order to predict how they'll behave and where they'll spend their money in the future. By Chris Robley of CB Baby from their DIY Musician blog Music ...
Is Japan Finally Ready For The Streaming Revolution?
A new report by indie music rights agency Merlin highlights the slow but now steady shift towards music streaming in Japan, one of the world's last bastions of physical product. As the second largest music market in the world, Japan has been historically slow to take up streaming music despite the presence of advanced broadband capabilities in ...
Think Small: The Key To Building Genuine Music Community
While the recorded industry may still be struggling, live music has seen an impressive 16% increase since 2016, with the market for live music now larger than ever before. One of the key takeaways from this lies in the value which consumers place on being able to intimately connect with these performers, suggesting that going small ...
What Role Will The Copyright Office Play In “Noncommercial Use” Of Pre-1972 Recordings Under MMA
Now that the Music Modernization Act has run the gauntlet and been passed into law, Chris Castle takes a hard look at what role of the Copyright Office Examiners will be playing in authorizing the noncommercial use of pre-1972 recordings. Guest post by Chris Castle of Music Tech Solutions Now I never said that Music Modernization ...
Study Reveals How Smart Speakers Impact Music Consumption
A new study from AudienceNet has revealed that, surprise surprise, those over the age of 16 with smart speakers in their homes are listening to more music, for longer periods of time. Guest post by Bobby Owsinski of Music 3.0 To the surprise of no one, a new study finds that the smart speaker trend is ...
BREXIT: How End of Free Movement Will Affect All Musicians
As Brexit proceedings move ominously forward, independent self-employed musicians who tour internationally are starting to worry about what sort of an impact the separation could have on their way of life. Here we look at what the negative outcomes could be. Guest post by Joe Hoten of Bands for Hire With the stormy cloud of Brexit looming ...
Rest In Peace Paul Allen: Friend Of Music and Much More
Microsoft co-founder Paul Allen recently passed away, and is remembered as a tech billionaire and noted philanthropist. The Seattle music industry was among the beneficiaries of his generosity, with Allen helping to foster the creative sector. Guest post by Chris Castle of Music Technology Policy Paul Allen was a co-founder of Microsoft and hence a “tech ...
