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Pandora Planning $100 Million IPO
Pandora is planing a $100 million IPO for early in 2011. The music streaming service reportedly met with bankers last week and is expected to name which one will lead the IPO within days. Pandora has blown past 75 million listeners in recent months and beat most of its competitors onto new platforms from Roku boxes ...
Social Music Games - Lackluster or Blockbuster?
Are social gaming and music the perfect match? MXP4 thinks so. In recent months, they've designed many apps that combine these two elements, which have been very successful. Each one appears to have increased engagement among fans and gotten shared widely on social networks. But are their efforts ones that we can count on interesting fans ...
Music Retail Can Be Saved - If We Act Fast
Music retail can be saved. The way to save it is to encourage more outlets to open up. We're not talking about starting more digital download stores like Amazon MP3, Wal-Mart, or the up-and-coming Google Music. No, we're talking about allowing more independent outlets to emerge. To save music retail, as many niche sites as possible need ...
We7 Makes First Move out of UK, Enters Ireland
UK music streaming service we7 launched in Ireland today. This is their first move outside of the UK since their founding in 2008. Users will be able to create personal radio stations and request songs for free. As well, for 4.99 a month, they will gain access to on-demand streams and lose the advertizing. For 9.99, ...
How To: Engage Fans on Twitter Like Snoop Dogg
This post is by Hypebot intern Hisham Dahud. His Twitter: @HishamDahud. As a Hypebot reader, you're undoubtedly informed on the importance of artist-fan relationships and how Twitter has broken down the walls between the artist and the fan by keeping each one at arm's length from another. Yet still, many artists I know refuse to enter the ...
Sony, Universal Plan "Instant" Singles to Beat Pirates
In a reversal of a decades old marketing strategy, Sony and Universal will begin putting new singles for sale as downloads on the same day that they are released to radio. The new policy, which the labels hope will encourage younger users to pay for a new song rather than grab it free, is being implemented ...
A Future Where Everyone is a Music Maker - How Apps Will Change Cultural Creation [interview]
Recently, I spoke with Suzanne Lainson, who is a marketing strategist who has worked with sports, tech, and music companies, and currently writes about the future of the music industry for the Brands Pus Music blog. In this interview, she talks about the future of music apps and how they'll shape music culture. Hypebot: What do ...
Full Text of Steve Jobs Letter to Apple Staff as He Takes New Medical Leave of Absence
(Updated) In a major blow even for a company flying so high, Apple CEO Steve Jobs has stepped away from day to day operations citing health reasons much as he did in January 2009. While he will continue as CEO, the Board have passed the day to day responsibility for running the Apple to COO Tim ...
Break Through the Noise or Be the Noise - Your Last Tweet Was 1 out of 25 Billion Others
As an artist, it's easy to lose confidence and convince yourself that you're lost in the mix. Why bother? No one is paying attention anyways. Last year, that tweet you sent out was just 1 out of the 25 billion others sent. Your newsletter was 1 out of 107 trillion emails that landed in people's inboxes. Your ...
Heightened Awareness of Legal Sites Won't Steer Fans Away from Music Piracy [interview]
Recently, I spoke with Joe Cox, who is an economist at of the University of Portsmouth. He recently published a paper titled Seeders, leechers and social norms: Evidence from the market for illicit digital downloading and proclaimed that file-sharers see themselves as the Robin Hoods of the digital age. In this interview, Cox talks about issues ...
