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Fanbridge Launches New Fan-Targeting Technology
Fan management and marketing platform FanBridge has just launched a new music centered fan-targeting platform called FanFinder Suite. Using the suite, musicians can connect with targeted fans that frequent highly trafficked social networks, music blogs, lifestyle sites, and other relevant destinations. The suite is comprised of two main offerings: FanFinder Interactive Ads - Ensures that only viewers ...
Ian Rogers on Publishing, Trusted Sources and Connecting Content with Audience
This guest post comes from Topspin CEO Ian Rogers who blogs at Fistfulayen. I encourage you to spend some time with Cory Doctorow's thoughtful piece from The Guardian re: the changing role of publishing in hopes it will cause you to consider what publishing really was, and what it might become. Cory mentions “publishing" as it ...
Revenue Innovation for the Indie Musician
I recently wrote about Revenue Innovation For The Music Industry with a couple of related examples of how musicians can apply these ideas to their own activities. However, I'd like to get more specific for those musicians interested in how the work of researchers at IBM might relate more directly to their revenue opportunities. Though not ...
Shoutomatic's Upgrades Include Great Tools for Music Marketing
ShoutOmatic is a free audible status update service that allows you to create short messages or “shouts" that can be linked from Twitter, played on Facebook or heard on your ShoutOmatic page. In an interesting approach to monetization, ShoutOmatic offers celebrities the opportunity to sell shouts to individuals or brands. Though the celebrity accounts on ShoutOmatic ...
How to Structure a Company to Succeed in the Current Music Industry
With all the challenges in the music industry, what kind of company structure would best suit this industry? Frank Woodworth has ideas on how to structure a music company on Music Think Tank. He details the current problems in the music ecosystem and proposes a basic structure. “The possibilities for content in the future are limited ...
After 7 Yr Decline Music Sales up in 1st Half of 2011
It's much too early to call this a trend, but after 7 years of decline Nielsen Soundscan data is showing that U.S. music sales are up for the first half of 2011. Through the week ending July 3: Album sales (physical and digital) were up almost 1% Track Equivalent Albums were up 3.6% to 221.5 million ...
Share Your Tour Stories with Intersect
Intersect is yet another social network with some interesting distinctions that make it worth considering for documenting a tour or special musical event. You create entries which are marked by date and place. Entries can include one video and a group of photos. These entries are organized in both an individual timeline and map. Public entries ...
Artistdata Founder Launches Musician Site Creator onesheet.com
ArtistData founder Brenden Mulligan today launched Onesheet.com. Still in beta, the free site allows musicians to connect their existing social networks and services to create a basic but graphically interesting website including music, videos, photos, concert dates, social streams, mailing list signups and online stores. Details & A Onesheet Video Tour: Onesheet pulls info from sites ...
Jay Frank: What Does iCloud Really Mean for Music?
Jay Frank is the SVP of Music Strategy at CMT. His book and FutureHitDNA blog are must-reads. After Apple's announcement of the iCloud, my instinct, as always, was to write an immediate reaction piece on “what it means." Yet, the more I thought about it, the more thoughts popped in my head. The more I discussed ...
Bre.ad Offers Promotional URL Shortening
If you follow all things Lady Gaga, you may have heard about her investment in social networking platform called the Backplane. It's a project spearheaded by her business manager Troy Carter who's also involved in url shortener Bre.ad that displays a 5 second “billboard" between clicking the link and going to the intended site. As with ...
